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Area:Guiyang | Type:airport | Frequency:0 |
Address:Guiyang Longdongbao International Airport T2 | Format:Light box | Duration:、 |
Location:The wall of the arrival level (mezzanine) of the T2 terminal | Min Qty:1 | |
Size:1.9m( H)× 6.7m(W) | Min Period:month |
The average daily passenger flow is 28,000, with a peak of more than 35,000 per day in the summer, and it continues to transport high-net-worth individuals
High ROI positioning: business/tourism crowds can accurately reach peak passenger flow support, and the exposure cost of a single customer is lower than that of similar media
Anti-cyclical attributes: Passenger flow is expected to increase by 25% in the summer of 2025 to hedge the risk of economic fluctuations
Moat effect: location monopoly lock-in mechanism half a year in advance, forming resource barriers
Conversion case: An international hotel brand increased its booking conversion rate by 19% and its brand search volume increased by 41% week-on-week
Scarcity: The average annual vacancy period is less than 15 days, and the slot needs to be locked 6 months in advance, and the bid will be failed 3 times in 2024 due to fierce competition
Combination strategy: Synergistically placed with luggage hall bollard light boxes (such as GY-BZ series) to achieve a 360° visual enveloping effect
Tourists' demand for hotels, car rentals, and travel services is at a peak after arrival, and the advertising conversion rate is 27% higher than that of the departure layer