Media Resources

As the core aviation gateway of Hainan's southern international tourism island, Phoenix Airport handles over 20 million passengers annually. Although Terminal 1 has undergone expansions and functional optimizations, it remains an important area for domestic arrivals, with a dense daily flow of people, especially at the exit areas during peak travel seasons.

Located in the mandatory passage for domestic flight passengers to reach ground transportation after collecting their luggage, this area is one of the last core visual touchpoints for passengers before departure. The flow of people in this area is concentrated, and the pace of movement slows down, with passengers spending an average of 3–5 minutes, providing a high-attention, low-interference environment for advertising content.

Although the LED screen at the exit of Terminal 1 is not the newest facility, it continues to be a practical choice for brands to reach travelers leaving the island and to deepen their presence in the Hainan market, thanks to its unavoidable traffic flow, stable audience coverage, and cost-effective advertising investment.

Located at the core area of the departure hall of Haikou Meilan International Airport, directly opposite the main security checkpoint of the departure hall, this prime location is a must-see for all outbound travelers. It attracts a concentrated high-quality audience, making it the top choice for advertisers to place their ads.