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- Media Map
| Area：Hangzhou | Type：Outdoors | Frequency：60 |
| Address：221 Qingchun Road | Format：led | Duration：15s |
| Location：Qingchun Road Dental Hospital Rooftop | Min Qty：1 | Operating Time：0-24o'clock |
| Size：37.64m*10.76m | Min Period：week |
Located on the roof of the stomatological hospital at the intersection of Qingchun Road and Dongpo Road in Shangcheng District, covering the omnidirectional traffic flow and pedestrian flow at the intersection of Qingchun Road and Dongpo Road, close to Longxiangqiao Metro Station and West Lake Scenic Area, it is a high-quality choice for brands to seize the traffic of Hangzhou's core business district, covering an average daily passenger flow of about 850,000 people in the lakeside business district, with a peak of more than 1.5 million people during holidays, mainly young fashion consumer groups and high-consumption tourists, and strong consumption power
About 300 meters away from Longxiangqiao Station of Metro Line 1, a number of bus trunk lines intersect and radiate the whole city, surrounded by high-end shopping malls, five-star hotels, and office buildings, forming a one-stop high-end consumption ecology, covering an average of 500,000 people and 300,000 vehicles per day, with a peak of more than 1 million people during holidays
The core of the lakeside business district on the roof of Hangzhou Stomatological Hospital, with obvious height advantages, can cover the two-way traffic flow and pedestrian flow of Qingchun Road and Dongpo Road, is a popular point for Internet celebrities to check in, west of the West Lake Scenic Area, north of the Wulin business district, south of the lakeside pedestrian street, is an important connection point between the West Lake and the city center, can cover the four directions of the intersection, without any obstruction, is the landmark outdoor media point in the area
Located at the traffic light at the intersection, the mandatory stay time is long, the surrounding traffic flow and pedestrian flow are extremely large, the advertising arrival rate and memory are high, located in the bustling business district in the center of Hangzhou adjacent to the West Lake Scenic Area, is the core flow area of citizens and tourists, with a large curved screen design, a wide field of view and a wide range of view, and the advertising picture is very impactful, which is easy to trigger the secondary dissemination of social platforms
As a long-established financial street in Hangzhou, seamlessly connecting the Wulin business district and Qianjiang New Town, two core urban areas, it is surrounded by clusters of high-end office buildings, mature residential communities, and large supermarkets. With a subway and more than ten bus lines forming a three-dimensional transportation network, a massive flow of business office personnel, daily residents, and passing vehicles continuously converges here, creating a highly engaged and active audience segment.
Leveraging the location advantages of the Qinchun Road core business district and the physical broadcasting benefits of rooftop positions, combined with professional display technology, it offers multiple core advantages such as traffic, visual impact, audience reach, and operational efficiency. This makes it an outdoor LED advertising medium with high commercial value in Hangzhou’s main urban core, accurately meeting the diversified outdoor communication needs of brands and laying a solid traffic foundation for brand exposure.
This location supports remote real-time updates of advertising content, allowing quick responses to brands’ short-term promotional activities, holiday marketing, trending topics, and other instant communication needs. Whether targeting high-net-worth individuals with financial or high-end consumer brands, young audiences with FMCG or trendy brands, or local residents with lifestyle service brands, the platform enables precise audience targeting, significantly enhancing the effective communication of brand messages.
With the traffic value of a prime location, the added value potential of technical operations, favorable market trends, and controllable risk attributes, it demonstrates outstanding comprehensive investment value. The rooftop advantage allows for unobstructed full-area coverage, and forced visual exposure ensures that brand messages reach far beyond traditional outdoor media.
