Sited at the core of the arrival-floor exit lobby of Hangzhou East Railway Station, this spot sits on the mandatory traffic route for all passengers leaving the station. As a prime advertising location, it instantly captures the attention of exiting foot traffic and delivers efficient exposure of brand messages the moment travellers depart the station.
As the exclusive giant horizontal LED screen for the West Exit, it stretches across the main passage of the hall. Suspended at a semi-high altitude without any supporting columns or storefront obstructions, the screen remains within the direct line of sight of passengers throughout their entire walking route after exiting the station, making it impossible for them to avoid noticing it. Its forced exposure rate far outperforms scattered media such as wrapped passage pillars and small light boxes.
The large screen is installed directly above the security check turnstiles on the arrival floor. This is the only mandatory passage for all passengers arriving by high-speed rail with no diverging routes available. All alighting passengers must queue up for security screening before proceeding to taxi, ride-hailing and bus transfer areas, resulting in zero passenger diversion.
The large screen stands prominently in the square with an unobstructed prime position, free from any buildings or green plants blocking the view. It features a 360° open viewing angle and serves as the only giant outdoor LED landmark in the square. All residents visiting the square for leisure will pass through its visible range. Travelers spend extended time queuing, waiting for vehicles and transferring between transport routes here, which greatly boosts brand exposure and audience memorability.
The overhead double-sided LED advertising matrix directly above the exit passage forms a continuous brand visual corridor. As the core mobile matrix media on the exit floor, this largest single advertising carrier resource is only available as a complete package and cannot be split for scattered individual placements.
Full-screen media displays are installed in the east and west arrival lobbies of the arrivals floor, with single screen areas of 90 square meters and 46 square meters respectively. They precisely capture all passengers exiting the arrivals area to create a funnel effect. The screens deliver excellent visual performance with zero obstructions and no interference.
Located on the core wall of the main passage in the East Entrance Hall on the second floor of Guangzhou South Railway Station, this spot is the only mandatory passage for passengers taking escalators upstairs to reach security check turnstiles with no branch paths for traffic diversion, capable of covering 100% of all departing passenger flow in the eastern area.
Area: GuangzhouType: high-speed railwayFormat: large screenFrequency: 300
A large screen is mounted directly above the entrance for incoming passengers. The display remains visible overhead throughout passengers' entire journey—from climbing stairs to walking toward the ticket gates. Its visuals can be seen from a long distance, and passengers cannot avoid viewing it while queuing for identity verification or waiting to enter the station, resulting in an advertising reach rate exceeding 98%.