Positioned at the top facade of subway entrance escalators/stairs, this high-exposure, high-reach core media covers the main commuting, residential, and business traffic areas of Shenyang's central city, providing a prime location for brands to capture the first visual touchpoint of the city's mainstream traffic.
Light-sensitive comfort, green and environmentally friendly
Area: ShenyangType: MetroFormat: FilmFrequency: 0
Located at the core position of the escalator lintel at Entrance A of East Central Street, it is the only route passengers must take to enter and exit the station. When riding the escalator, people naturally lift their heads to look straight ahead, with an unobstructed view and no detour blind spots, achieving full coverage with mandatory visual contact and very high memory retention.
Located at Entrance A of Huaiyuan Gate, it is the main access point connecting the old town area with the commercial district. Passengers must pass through the escalator area to enter and exit the station. The lightbox at the top of the escalator is within the natural line of sight of passengers, ensuring high advertising reach with no visual obstructions.
The stair signs are installed on one side of the stairs and escalators at all entrances and exits of subway lines 9 and 10. They are the only mandatory passage for passengers entering and exiting the stations. The line of sight when going up and down the stairs naturally falls straight ahead, making it unavoidable, forcing close-range viewing, and resulting in very high exposure conversion rates.
Subway enclosed station entry and exit are 100% unavoidable, with full coverage and no dead angles. The daily passenger flow is huge, and commuting, travel, and business travelers are highly concentrated, allowing high-frequency repeated exposure. The efficiency far exceeds that of conventional outdoor advertising.
With a super-large media matrix of 1,408㎡, 8 towering LED columns form a surrounding media matrix, creating an immersive and stunning visual experience. The digital forest is not only the rarest and most impactful top-level media within the Hongqiao hub.
The 203㎡ panoramic surround canopy creates a 360° immersive enveloping space, equipped with high-definition glasses-free 3D technology, delivering vivid, three-dimensional images with strong visual impact. The immersive effect greatly enhances brand recall, making it a benchmark for high-end visual media at hubs.
4 vertical LED screens arranged in both north and south directions for full coverage of bi-directional passenger flow, with no blind spots in sight, targeting high-frequency lingering crowds, providing long-lasting exposure, and accurately assisting brand close-range promotion and consumer conversion