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Area:Beijing | Type:airport | Frequency:0 |
Address:Beijing Daxing Airport | Format:Light box | Duration:/ |
Location:Three-layer wall light box after domestic security check | Min Qty:4 | |
Size:7.25 m (W) × 2.6 m (H), 2 x 6.21 m (W) × 2.6 m (H), 2 pcs | Min Period:month |
It adopts a multi-sided row design (such as a 4-sided vertical light box), with a single area of 35.2 square meters, and the super-large size combined with dynamic lighting effects forms a three-dimensional display space, forming a 360° visual coverage without dead angles in the passenger travel path.
Located at key points such as escalator entrances, the length of time travelers spend in this area is significantly increased (3-5 minutes on average), and high-frequency visual contact can effectively strengthen brand memory. The data shows that the advertising attention rate of this location is more than 40% higher than that of ordinary areas.
It supports the precise advertising strategy of different time periods and flights, and can customize the content according to the characteristics of different customer groups such as morning peak business passenger flow and holiday tourist crowds, so as to maximize advertising benefits.
As the core display position of a national transportation hub, its international scene and high-end facilities provide a natural endorsement for the brand. The large-scale launch of row light boxes can effectively demonstrate the strength of the enterprise and form a brand cluster effect.