Media Resources

High-altitude billboards are a highly visually impactful core form of advertising media. They are usually hung above the main passage of the waiting area or the upper space of the boarding gate area, with the billboards occupying the high point of passengers' sight.

The departure corridor is the inevitable path for passengers to reach security checkpoints and boarding gates. It has a natural one-way flow and enclosure. Unlike the dispersal of attention in the open space of the hall, the display boards inside the corridor are usually arranged in a symmetrical or continuous array on both sides, forming a long brand corridor.

Qingdao Jiaodong International Airport handles over 24 million passengers annually. The high visibility of the display ads on the internal jet bridges makes them a prime location for airport advertising, reaching tens of thousands of people during peak hours and providing continuous exposure for brands.

The lintel advertisement is located directly above the staircase/escalator for passengers entering and exiting the station, which is a necessary route to get on and off the subway, and the passengers' sight cannot be avoided, achieving nearly 100% reach.

Located on both sides of the staircase/escalator at the entrance and exit of the subway, passengers cannot avoid the line of sight when entering and exiting the station, forming mandatory exposure.

The forced reach rate of advertising is 92%, and it is almost impossible for passengers to avoid advertising information.

The lintel advertisement is located directly above the escalator for passengers, forming a head-on display.

The lintel advertisement is located at the top area (at the eyebrow) directly in front of the passenger standing on the escalator.