Media Resources

As a typical community-based precision media, it leverages high-occupancy mature communities and enclosed elevator environments to create a unique communication advantage characterized by high-frequency reach, mandatory viewing, low interference, and high conversion, achieving frequent, compulsory, and unobstructed brand exposure.

As a typical vertical media for office buildings, it has become an important communication platform for brands to deeply engage with the core business district of Yuzhong, thanks to its advantages of high-frequency reach, strong closed attention, and precise coverage of the white-collar population.

The elevator frame advertisements in Wufu Garden Community are high-quality media platforms that deeply engage community consumption scenes and precisely reach the decision-making core of middle-class families. Residents are exposed to the advertising content in a non-interfering environment, leading to mandatory viewing, close contact, and high-frequency repeated exposure, with an average effective reading frequency of 4–6 times per person per day.

As a model community under Vanke Property's key management, Xingcheng Community features a clean environment and well-maintained facilities, with advertising displays regularly updated and free of damage or obstruction, ensuring the brand image is always at its best. Thanks to its prime location, high-quality resident structure, and gated community management, it has become a highly valuable community-level precise communication medium in the Liangjiang New Area.

Elevator frame advertising is a cost-effective community media resource that effectively reaches stable family households in public rental housing communities. The enclosed elevator space focuses attention, giving the ads natural advantages such as mandatory viewing, low distraction, and high memorability.

Elevator frame advertisements leverage the resources of passenger and freight elevator cabins within buildings, targeting a stable and high-quality audience of business professionals and residents, creating a unique communication value that combines business precision with lifestyle context penetration.

Frame advertising, with its high reach, low interference, strong recall effect, and cost-effectiveness, has become an efficient touchpoint connecting brands with urban household users in the last ten meters. It is especially suitable for performance-driven local marketing activities such as store traffic generation, new product promotion, and holiday promotions.

Advertising is a high-reach community media resource embedded in residents' daily routines. Framework ads can achieve a daily reach rate of over 90%, far exceeding traditional outdoor media. Their content aligns closely with people’s lifestyle rhythms, making them an ideal target audience for local businesses to drive in-store traffic.