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The LED screen is cleverly integrated into the shopping mall environment, complementing the surrounding lights and decorations. It presents advertising content naturally—effortlessly and seamlessly—not as something forced, but as a part of the mall space, allowing the brand and consumers to encounter each other casually at Tongzhou Wanda Plaza.

Heshenghui is located at No. 21 Xidawang Road, adjacent to the Guomao and Huamao business districts. It is directly connected by Subway Lines 7 and 14, offering convenient transportation. With a weekly flow of 671,000 people, the LED screen becomes a prime spot for brand exposure.

The atrium on the first floor of Gate 15 is located in the central area of Chaoyang Joy City and is one of the busiest areas in the mall, with 100% coverage of all consumers within the mall. As the core location of the Chaoyang Qing area, Chaoyang Joy City has become the preferred place for Beijing's new affluent population and high-level urban white-collar workers.

Located at No. 69 Fuxing Road, Haidian District, Beijing, it is composed of Wukesong Arena, M Space, HI-Park Basketball Park, Wukesong Cultural and Sports Square, and Hi-Up Commercial Center. It is not only a basketball sanctuary in Beijing but also a representative of Beijing's nighttime economy, and has been rated as a national-level nighttime cultural and tourism consumption cluster.

As an important part of the core Wangfujing business district, in88 brings together international luxury brands such as Prada and Cartier, as well as a number of trendy brands and lifestyle stores that attract young people, forming an international consumer scene that blends tradition with modernity.

LED screens primarily serve high-end brands, especially luxury, finance, and technology brands. They precisely reach high-spending business audiences and are an ideal choice for brands to enhance visibility in the core CBD areas.

The target customers precisely cover the high-end consumer group, including business professionals, cultural enthusiasts, and tourists, neighboring high-end commercial and service institutions such as Oriental Plaza, the National Commercial Commission, Xiehe Hospital, Beijing Hotel, and VIP Lou.

With its unique cultural landmark value, prime location, high-quality audience, and positive industry recovery trends, lightbox advertising not only provides direct brand exposure but also integrates cultural atmosphere to infuse the brand with cultural value.