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| Area：Fuzhou | Type：Outdoors | Frequency：120 |
| Address：No. 188 Xiufeng Road, Xindian Town, Jin'an District | Format：led | Duration：15s |
| Location：Wusi North Inxiang Mall | Min Qty：1 | Operating Time：9-22o'clock |
| Size：16.8m×12.15m=204m² | Min Period：week |
Located in the core area of North Wusi and along the main Xiufeng Road, this LED outdoor large screen boasts extensive visual coverage. It is the only primary outdoor LED screen in the North Wusi business district, with no equivalent facilities within a 3-kilometer radius. Facing the six-lane dual-direction Xiufeng Road and standing right next to the road intersection of North Wusi's main arteries, it features long vehicle waiting time at traffic lights and a wide viewing angle, reaching both pedestrians and vehicles. It delivers round-the-clock exposure covering morning rush hours, midday leisure time and evening consumption peaks, with no obvious off-seasons throughout the year.
Dominating the prime central location of the North Wusi business district and occupying a rare spot at the crossroads of Xiufeng Road, a major urban thoroughfare, the screen is surrounded by a cluster of high-end established residential communities developed by Vanke, C&D, Rongxin and other renowned developers. More than 300,000 permanent residents live within 3 kilometers, forming a densely populated and stable consumer base. Adjacent to multiple urban traffic arteries with a well-connected road network, the area sees heavy flow of pedestrians and vehicles. The waiting period at traffic lights extends audience viewing time remarkably, greatly improving effective reach.
The media attracts over 120,000 pedestrian and vehicle visits on an average day, and the peak passenger flow exceeds 200,000 on weekends and holidays, showing little difference between peak and off-seasons. Its core audience mainly consists of urban middle-class white-collar workers aged 25 to 45, high-end families with children and young consumer groups. This group features strong purchasing power, high brand awareness and a short consumption decision-making process, perfectly catering to the marketing demands of high-budget brands in sectors including high-end real estate, luxury automobiles, maternal and child products, beauty and fashion brands, catering, cultural tourism and local lifestyle services.
LED Media at Yin Shopping Mall, North Wusi Road, Fuzhou is situated in the core business district of North Wusi Road, close to Metro Line 1 and multiple bus routes. The LED screen faces the main entrance, atrium corridors and the main passage of the amusement park, delivering forced exposure with full coverage. It boasts six core strengths: prime location with huge foot traffic, striking visual impact, precise audience targeting, flexible content delivery, diverse application scenarios and high cost-effectiveness, making it an optimal platform for brand exposure and customer acquisition in northern Fuzhou.
As the exclusive landmark outdoor large screen in the North Wusi Road area, this media resource features strong exclusivity and irreplaceability. The business district hosts frequent activities and maintains sustained market popularity, enabling mutual empowerment between brand exposure and commercial foot traffic. It helps brands firmly capture the attention of consumers in northern Fuzhou and deepen local market penetration. Meanwhile, it drives efficient conversion relying on steady and high-quality passenger flow, standing as a benchmark outdoor media for brands to expand presence in the North Wusi Road business district and build regional influence.
This LED media enjoys a lower cost per thousand impressions, with no expenses for material production or repeated installation and replacement. A single placement supports round-the-clock high-frequency exposure, presenting outstanding cost advantages. As a rare immersive large-screen media in northern Fuzhou, it realizes precise offline drainage and conversion, delivering dual value for brand promotion and on-site sales. It serves as a core offline communication platform with low costs, high precision and high returns, which can quickly win over local consumers in northern Fuzhou and build a competitive edge for brands in the region.
