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| Area：Fuzhou | Type：Outdoors | Frequency：120 |
| Address：No. 18, Bayiqi Road, Gulou District | Format：led | Duration：15s |
| Location：Taijiang Commercial Building | Min Qty：1 | Operating Time：7-22o'clock |
| Size：8.5m×13m=110.5m² | Min Period：week |
The LED screen of Fuzhou Taijiang Commerce Building is located at No. 18 Bayiqi Road, Gulou District, Fuzhou, right at the core crossroads near Nanmendou Metro Station. As a landmark large screen where Fuzhou's traditional central business district and metro hub intersect, it features a prime combination of downtown location, metro access, heavy foot traffic and high exposure. It is ideal for all types of marketing campaigns, including brand image building, promotional activities, new product launches and local lifestyle promotion.
Positioned on Fuzhou's central urban axis, this large screen boasts an exclusive prime location surrounded by abundant commercial, cultural, tourism and government resources. Adjacent to the Nanmendou interchange station, a major metro hub in Fuzhou, the screen comes into full view immediately after passengers exit the metro, delivering undisturbed forced exposure. Situated at a key urban crossroads, it captures audiences' attention for extended periods while people wait at traffic lights. Coupled with heavy traffic on the main road, the screen reaches over 300,000 people on average every day.
Standing at the intersection of Bayiqi Road, a time-honored commercial street, and Wushan Road, the screen reaches both people waiting at traffic lights and pedestrians crossing the road, achieving intensive coverage during morning, noon and evening rush hours. To its east lies Wuyi Square and to its west is the municipal government, bringing heavy traffic and pedestrian flow from both directions. This 110.5-square-meter vertical giant screen is mounted on the prime exterior of the building. With strong visibility from afar and stunning visual effects, it helps quickly establish a brand as a city landmark. Next to the interchange station of Metro Lines 1 and 2, the screen faces more than 100,000 daily metro passengers. Passengers can see the screen right after exiting the metro, ensuring effective undisturbed forced exposure.
Surrounded by commercial and cultural tourism landmarks such as Ocean Crystal Palace, Guanya Plaza and Sanfang Qixiang, this area sees a steady daily footfall of over 300,000 people. It boasts three peak periods including weekday commutes, weekend shopping and holiday cultural tourism activities, bringing together four groups of people: white-collar workers, shoppers, tourists and business visitors. Covering crowds from high-end malls, pedestrian streets and scenic spots, the population here features strong consumption willingness, a young demographic and high mobility, making it ideal for brand exposure across all industries.
The large screen is located at the prime display area on the main facade of the commercial building with an unobstructed view. It captures three major traffic sources: vehicles on urban arterial roads, massive passenger flow from metro lines, and crowds from the business and cultural tourism district. As one of the core outdoor large screens in downtown Fuzhou, it delivers the highest exposure density, widest audience coverage and most stable communication effect. It caters to diverse advertising needs including brand image display across all categories, new product launches, campaign promotion for festivals and events, and urban public welfare publicity.
Featuring premium visual effects and a multi-angle all-round viewing experience, the screen greatly improves effective audience reach. Its high-end style helps elevate brand image, raise brand popularity and expand influence across the city. As the top-choice large screen in Fuzhou's core business district and metro hub, it serves as a key outdoor medium for brands to capture downtown traffic, boost urban influence and engage young consumers. Its cost per thousand impressions (CPM) is far lower than that of online platforms and other outdoor media.
The LED screen at Taijiang Commercial Building in Fuzhou is a premium asset featuring a prime location, high traffic volume, lucrative returns, low maintenance costs and strong value appreciation potential. It generates stable cash flow and quick returns in the short term, while maintaining value growth and strong risk resistance in the long run, making it an excellent investment option for outdoor advertising.
