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| Area：Hangzhou | Type：Outdoors | Frequency：120 |
| Address：The intersection of Tongxie Road and Hangbo Street | Format：led | Duration：15s |
| Location：Wuyue Plaza | Min Qty：1 | Operating Time：10-22o'clock |
| Size：31m×9.7m=255㎡ | Min Period：week |
The exterior facade of Wuyue Plaza, located at the intersection of Tongxie Road and Hangbo Street in Gongshu District, Hangzhou, is the only large-scale commercial LED in the Chengbei Huafeng / Dingqiao area. It covers 500 meters of unobstructed two-way traffic and pedestrian flow, ensuring high forced exposure. It is just a step away from Exit B/C of Tongxie Road Station on Line 3, providing dual-channel access from both subway and mall traffic. The daily subway passenger flow is about 80,000, and the daily mall visitor flow is 120,000–150,000, peaking at 250,000 on weekends.
The large external screen at the main entrance has dual perspectives, reaching both pedestrians and vehicles. It has a wide unobstructed view within 500 meters, directly facing the intersection with no building obstruction. At the crossroad, an average of 150,000 vehicles stop at red lights daily for 3–8 seconds, creating a high-frequency exposure window with stable reach. Within a 3-kilometer radius, there are 200,000 residents, and within 5 kilometers, it covers 261 communities with about 800,000 high-quality consumers. The surrounding communities are well-developed, with strong family spending power.
The plaza, located at the intersection of Tongxie Road and Hangbo Street, combined with its own commercial traffic, maintains a stable daily total footfall of over 120,000, efficiently capturing a large volume of subway commuters and transfer traffic. Its visual impact far exceeds traditional outdoor advertising. It is the largest and only continuously displayed commercial media in the secondary business district of Gongshu, highlighting its scarcity. It is an ideal vehicle for regional brands to achieve 'high exposure at low cost.'
Located at the golden cross intersection of Tongxie Road and Hangbo Street in Gongshu District, positioned on the main exterior façade of Wuyue Plaza, directly facing the city's main roads, the large screen faces southeast with an effective viewing distance of over 500 meters. Its super-wide viewing angle fully covers bi-directional traffic at the intersection, pedestrian flow, and mall entry and exit traffic, achieving comprehensive, no-dead-angle brand exposure. This is the core visual window for the convergence of pedestrian and vehicle flow in the northern urban TOD business district, offering a wide sightline with no building obstruction and extremely strong exposure penetration.
This location is a rare large-scale outdoor LED media in the core commercial district of Hangzhou North New City. The screen has a massive display area of 225㎡, supporting 4K high-definition video, dynamic posters, creative special effects, and other diverse content presentations. Its ultra-wide viewing angle covers all vehicle and pedestrian flow, with delicate, three-dimensional visuals that deliver a visual impact far beyond traditional outdoor media, effectively extending audience dwell time and deepening brand memory.
The media is rooted in the core consumption scenes of the northern city community, combining public domain exposure with private domain precise seeding capability. Whether it is long-term brand exposure for new energy vehicles, high-end cosmetics, branded FMCG, or food and beverage, or targeted regional traffic attraction for parent-child education and leisure entertainment, it can achieve efficient communication. Relying on the stable community resident traffic and mobile commuter traffic, it enhances both brand visibility and terminal sales.
The LED belongs to the only TOD intersection large screen in northern Hangzhou, offering new commercial district traffic dividends. With high-definition LED content capabilities, it is currently a rare, high-return, and recession-resistant outdoor digital media asset in northern Hangzhou with outstanding investment value.
