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- Media Map
| Area：Zhuhai | Type：Outdoors | Frequency：120 |
| Address：No. 720, Jinhe East Road, Sanzao Town, Jinwan District | Format：led | Duration：15s |
| Location：Zhuhai Jinwan Huafa Shangdu Xingyue Plaza | Min Qty：1 | |
| Size：长13.7M*高7.3M | Min Period：month |
As an average daily passenger flow of up to 60,000 people, holidays ushered in the peak of passenger flow, covering nearly 100,000 high-end residential residents, office workers, college students and consumer groups in surrounding towns within 3 kilometers, constituting a diverse and high-quality advertising audience matrix
Relying on the open waterfront square environment and the popular urban landmark attributes, the LED large screen builds a brand display window with both visual shock and social dissemination, and the picture impact is extremely strong to form a natural city stage, effectively enhancing the brand presence and texture, and the advertising information reception is more complete and the memory is deeper, which is very easy to trigger photo check-in and social sharing, and realize the communication closed loop of offline exposure → online fission
Located at the intersection of Jinhe East Road and Yinghe West Road, close to Jinwan Interchange, Airport Road, and the first stop of the west extension of the Hong Kong-Zhuhai-Macao Bridge, connecting Zhuhai City, Jinwan Airport, and the Air Show Center has a large traffic flow, close to the Central Lake, the giant laser music fountain, the lake trail, and the 210-meter Huafa International Business Center landmark of Jinwan Art Center, which is suitable for brand image display, new product release, festival marketing, and immersive content dissemination
The core advantages of LED large screens are the trinity linkage of lakeside landmarks, the occupation of scarce high-end business districts in the West District, the accurate reach of high-stay in the whole period and the immersive experience of high-definition large screens, which is a high-quality outdoor media that the brand lays out in the West District of Zhuhai and radiates the west coast of the Greater Bay Area
The large screen is the only landmark outdoor LED media in the lakeside business district of Zhuhai West District, with a scarce lakeside landscape, the core occupancy of the aviation new city, the customer base with high consumption power, and the four core values of immersive scene linkage, which are suitable for the brand's long-term occupancy and short-term event marketing, and have the potential for continuous value-added relying on the rising dividends of the West District, which is suitable for the precise placement of high-priced categories and brand image improvement
LED has become the iconic visual element of Xingyue Plaza, which not only enriches the leisure visual experience of citizens, but also builds an efficient and warm offline bridge for brand advertising communication, which not only highlights the scientific and technological texture and commercial vitality of Jinwan Huafa Shangdu business district, but also redefines the advertising value to make commercial communication and leisure life perfectly blended, becoming a high-quality model of both practicality and ornamentation in the advertising field of Jinwan area
The LED large screen is the core advertising carrier with the largest scale, the best location and the top hardware in the business district, and there is no similar competing large screen around, forming an exclusive media barrier, which is different from ordinary roadside screens, deeply integrated into the lakeside leisure scene of Xingyue Square, blends with green plants and water features during the day
The core logic of its investment value is the triple superposition of the flow base× audience quality× and regional potential, to improve the advertising communication effect, further attract advertisers to increase their advertising efforts, and form a virtuous circle of business ecology→ high-quality advertisers→ stable income → asset appreciation, and bring sustained and stable income returns to investors
