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| Area：Shanghai | Type：Outdoors | Frequency：0 |
| Address：People's Square Station | Format：Light box | Duration：0 |
| Location：Corridor E | Min Qty：4 | |
| Size：70㎡ | Min Period：4weeks |
Located in the absolute center of Shanghai, adjacent to People's Square and Nanjing West Road business district, surrounded by Shanghai Grand Theatre and Shanghai Urban Planning Exhibition Hall cultural landmarks, commercial and cultural value are double superimposed, passengers are mainly 20-45 years old, is the backbone of urban consumption, high acceptance of new brands, new products and strong consumption power
Shanghai Huangpu District People's Square Station B1 Floor Core Transfer Corridor E, connecting Line 1, Line 2 and Line 8 three-line transfer hub, is the only way to 100% transfer passenger flow, no invalid exposure, the average daily total passenger flow exceeds 900,000 people, ranking among the top five in the whole Shanghai Metro network, is one of the most dense traffic nodes in the city passenger flow
The super light box corridor media of the third-line transfer to the S-class hub, with ultra-large area, forced reach, accurate high passenger flow, and central business district radiation as its core advantages, is a strategic media resource for the brand to build city-level influence and achieve efficient exposure
The corridor E super light box is a subway media flagship point that integrates hub traffic, visual shock, cultural endorsement and urban discourse, covering an average daily passenger flow of more than 800,000 people, where commuters, business people, and tourists meet and pass through, forming a natural attention corridor, and its large display area ensures that brand information can still be clearly transmitted and effectively remembered in the fast-paced traffic
The Super Lightbox perfectly combines four major advantages: prime location scarcity, high passenger flow density, visual impact, and creative flexibility. With an average daily precise passenger flow of 900,000, 100% forced exposure, and over 70㎡ of large display area, it becomes a rare media resource for brands to achieve efficient exposure and in-depth communication in Shanghai's core commercial districts, creating an 'underground golden communication channel' for brands and boosting both brand value and sales conversion.
The media value of Shanghai Metro’s headline stations is deeply tied to their central urban position, offering huge potential for long-term value preservation and appreciation. The scarcity of three-line transfer hubs makes the media resource irreplaceable, and the corridor-style layout forms a 'visual tunnel,' ensuring 100% forced viewing by passengers. The advertising message delivery efficiency exceeds 98%, creating an immersive brand experience space that extends passenger attention duration to 5-8 seconds, enhancing brand image value.
With six core strengths—hub location, massive passenger flow, striking visuals, efficient communication, precise audience targeting, and flexible operations—it constitutes the golden combination for brand communication. It achieves city-level exposure, high-traffic precision, and strong memory conversion, creating triple value accumulation. As a premier media resource with city-wide influence, it not only drives explosive growth in brand awareness but also promotes sales conversion, making it a win-win choice for both brand value and investment return.
