- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Nanchang | Type：Outdoors | Frequency：120 |
| Address：No. 169, Fuzhou Road, Donghu District | Format：led | Duration：15s |
| Location：Long Journey Urban Ark | Min Qty：1 | Operating Time：0-24o'clock |
| Size：12*15.6 | Min Period：week |
The screen directly faces the main thoroughfare of Fuzhou Road and the exit of People's Park Station on Metro Line 4, with a daily pedestrian and vehicle flow exceeding 60,000 people. It covers over 500,000 residents and office workers within a 3-kilometer radius. Adjacent to the North Gate of People's Park, it is a new media landmark with significant commercial vitality in the established Baili Square/Zhongshan Road business district, and an excellent LED large-screen advertising platform connecting the city's core foot traffic to nighttime consumption scenes.
As the core visual display window of the property above Metro Line 4, the screen faces the exit of People's Park Metro Station, seamlessly connecting with the metro traffic of over 50,000 daily passengers, while also radiating stable foot traffic from nearby landmarks such as Fuzhou Road Gymnasium and People's Park. It has accumulated over 10 million visitors, becoming a hub for the city's nighttime entertainment CRD and cultural tourism consumption area, providing advertisers with a consistently high-value audience. Whether it is daytime commuters, afternoon leisure tourists, or young nighttime entertainment consumers, the content on the screen can reach them efficiently.
As a new cultural and commercial landmark in Donghu District, it leverages its unique location, youthful audience structure, and immersive media experience to demonstrate multidimensional and compound media advantages in the advertising field. It forms a striking urban visual focal point, significantly boosting brand recall and providing brands with a unique nighttime communication window distinct from traditional daytime exposure.
By leveraging the locational advantages of the core business district, stable high traffic, and precise audience targeting, the commercial value of advertising is fully realized, making it an excellent choice for brands to connect with the local Nanchang consumer market, penetrate nighttime economic scenarios, and enhance brand visibility.
As a cultural and tourism consumption hub in Nanchang, it receives over ten million visitors annually. LED billboard advertising can leverage visitors' social sharing to achieve secondary dissemination, expanding brand influence and creating a fission effect of offline exposure → online sharing → comprehensive spread. Ads can be tailored to consumers' habits at different times, enabling full-chain communication from brand awareness to consumption guidance.
With five core advantages—prime location, advanced technology, diverse audiences, integration of culture, tourism and commerce, and all-time communication capabilities—it has become an excellent choice for brands to connect with Nanchang’s local consumer market, penetrate nighttime economy scenarios, and enhance brand visibility. LED billboard ads can precisely reach target audiences at different times and in different scenarios, maximizing advertising effectiveness. These five advantages align perfectly with brands’ all-time, all-scenario communication needs, unlocking the maximum commercial value of advertising.
With unique advantages such as prime location, multi-dimensional transportation, precise target audiences, immersive experience, and 24-hour operation, it has become a highly valuable advertising platform in Nanchang’s core business districts, creating secondary advertising amplification effects, expanding brand influence, and multiplying advertising results. It provides brands a high-value communication platform that integrates traffic, scenarios, emotion, and conversion.
Under the rapid growth of the LED advertising industry, deploying large-screen ads in this project can not only capture the traffic dividends of Nanchang’s core business districts but also rely on its differentiated advantages to achieve sustainable profitability in fierce market competition, making it a premium choice for LED advertising layout.
