- Photos
- Specs
- Advantages
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- Media Map
| Area：Dalian | Type：Outdoors | Frequency：0 |
| Address：No. 143, Zhongshan Road, Xigang District | Format：billboard | Duration：0 |
| Location：Civil Aviation Building | Min Qty：1 | |
| Size：37m(W)×10m(H)=370㎡ | Min Period：year |
The building is located on the northern edge of the Qingniwa Bridge commercial district, close to Dalian Railway Station, Qingniwa Bridge Station on Metro Line 2, and multiple major bus routes, offering excellent transportation accessibility. The surrounding area gathers the municipal government, financial institutions, office clusters, as well as high-end commercial complexes such as Baijian City and McCarel.
Located at 143 Zhongshan Road, Xigang District, at the core facade of the Civil Aviation Building, the site sits at the golden intersection of the Qingniwa Bridge and Railway Station commercial districts. It is one of Dalian's few landmark-level media locations, and has become the top choice for many brands seeking to capture the Dalian core market due to its stunning visual impact and efficient communication effectiveness.
The billboard occupies the geometric center of Dalian, positioned at the critical juncture of Zhongshan Road and Youhao Street. It is just 3 minutes to Dalian Railway Station, 7 minutes to Dalian Port, and 20 minutes to Dalian International Airport. The multi-dimensional transportation network ensures stable passenger flow throughout the day. The surrounding area features high-end commercial complexes such as Times Square and Dashang New Mart. Within a 500-meter radius, it covers the core consumer crowd of the Qingniwa Bridge commercial district
The surrounding office clusters attract professional elites, while high-end malls like Times Square draw high-net-worth consumers. Among the 25-50 age group, over 60% are quality-focused consumers, showing both strong purchasing power and brand receptivity. This makes it an ideal audience for high-end retail, automotive, financial services, and other categories. By aligning advertising with commercial district traffic data, campaigns can be optimized for precise timing, achieving targeted reach and enhancing advertising ROI.
With four core advantages—monopoly of prime location, concentration of high-quality traffic, controllable communication efficiency, and scarcity of asset value—it has become a premium media resource for brands to establish themselves in Dalian's core market. Whether for short-term brand image promotion for high-end brands or long-term promotion of cultural and tourism projects, it can achieve efficient reach and value enhancement, making it a rare investment opportunity to share in Dalian's commercial upgrade and cultural-tourism integration dividends.
The media at Civil Aviation Building, leveraging its irreplaceable core advantages, has become the preferred platform for brands to capture urban traffic hotspots and convey a high-end image. Its value stems not only from its superior physical location but also from the deep integration of big brand advertising characteristics with the city's core consumption scenarios, allowing brand messages to reach efficiently and penetrate deeply
Its core advantage lies in deeply combining the traffic value of a prime location, the visual impact of a super-large format, the empowerment value of high-end scenarios, and the security value of compliant and stable operations. This precisely meets the core demands of major brands for efficient exposure, high-end communication, and long-term promotion, making it a key communication platform for brands to deeply cultivate the Dalian market and connect with high-end consumers.
The investment value of big brands essentially lies in the deep overlap of the traffic scarcity of prime locations, the visual scarcity of super-large formats, brand empowerment through high-end scenarios, and the controllable risk of compliant operations, providing investors with a premium path to connect with the high-end brand market and achieve asset appreciation.
