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| Area：Dalian | Type：Outdoors | Frequency：0 |
| Address：No. 99D, Xi'an Road, Shahekou District | Format：billboard | Duration：0 |
| Location：Fujia Aegean Shopping Center | Min Qty：1 | Operating Time：0-24o'clock |
| Size：25m(W)×22m(H)=550㎡ | Min Period：year |
Located at 99D Xi'an Road, Shahekou District, Dalian Fujia Aegean Shopping Center guards the northern core node of Xi'an Road business district, located in the geographical center of Dalian, Xi'an Road business district is gradually replacing Qingniwa business district to become the most prosperous commercial core of the city, and the big brand is close to the intersection of Xi'an Road and Xingong Street, deeply integrated into the HOPSCA comprehensive business model of the business district, integrating nine functions such as shopping, catering, entertainment, and business travel, and becoming an important media landmark connecting traditional commercial clusters and urban cultural tourism networks
Located in the core of the Golden Triangle on Xi'an Road in Dalian, Wuyue Plaza and Roosevelt Square on Central Avenue together constitute the most popular commercial cluster in the city, with an average daily passenger flow of more than 300,000 passengers, a peak of 500,000 during holidays, and an annual passenger flow of ranking in the forefront of the northeast
Location dividends and transportation hub advantages lay the foundation for massive passenger flow. The surrounding area gathers the transfer network of Metro Lines 1 and 2, covering a number of bus lines and night operation lines, radiating hundreds of thousands of permanent residents and office people within 3 kilometers, relying on the dense flow of people and business atmosphere in the Xi'an Road business district, undertaking a large number of consumer passengers every day, and at the same time with the help of Dalian's one-core and linkage cultural tourism layout
The big brand of Fujia Aegean Shopping Center is not an isolated advertising space, but a "brand amplifier" embedded in the urban consumption center, with location as the core, people flow as the pulse, business as the body, and trust as the foundation, creating a strategic communication position with both height, popularity and effectiveness for the brand in Dalian and even Liaoning South market
Relying on the mid-to-high-end positioning of shopping malls, accurately docking with consumers aged 25-50 who pay attention to quality and experience, perfectly adapting to the communication needs of high-end categories, in the strategic context of Dalian to build the first city of coastal night economy in northern China, the big brand is deeply integrated into the full-time consumption closed loop of "day tour and night entertainment", and at the same time leverages the promotion of 40 high-quality cultural tourism routes in the city, becoming a double window to display the city's image and brand value, as a connection hub between the Xi'an Road business district and the city's cultural tourism network
As a key medium connecting the traditional business core and the urban cultural tourism hub, the brand is often included in the urban image publicity, cultural tourism promotion and other scenarios, invisibly giving authoritative endorsement to the brand, enhancing the credibility of the brand, and further amplifying the communication value of high-end categories
With the four core pillars of irreproducible core location, stable high-value passenger flow, controllable communication efficiency, and continuous release of policy dividends, big brands have become scarce investment targets for the layout of Dalian's core market, with both short-term investment returns and long-term asset appreciation potential, and are high-quality media assets in the integration track of business and cultural tourism
With the four core advantages of location monopoly, high-quality passenger flow, communication efficiency and policy certainty, it has become a high-quality media resource for brands to lay out the core market of Dalian, whether it is the short-term image communication of high-end brands or the long-term promotion of cultural tourism projects, it can achieve efficient reach and value enhancement
