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- Specs
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- Media Map
| Area：Chengdu | Type：Outdoors | Frequency：120 |
| Address：Dujiangyan Avenue Section 2, Jingwen International Plaza | Format：led | Duration：15s |
| Location：Grand Fusion City | Min Qty：1 | |
| Size：16.6m*10m =166㎡ | Min Period：month |
Dujiangyan Dairong City is located in a key urban development area, adjacent to the administrative center, high-quality residential districts, and cultural-tourism resource belt. It is a modern urban complex integrating shopping, dining, entertainment, family activities, and social interaction. Situated at this prime location with high foot traffic and concentrated visibility, its LED screen is usually placed above the main entrance or on the street-facing façade. With high brightness, high refresh rate, and wide viewing angle display technology, it efficiently delivers dynamic visual content around the clock.
As a high-potential digital media platform in the emerging commercial core of the city, it demonstrates significant differentiation in Dujiangyan's local outdoor advertising resources, thanks to its superior location, modern hardware setup, and diverse communication scenarios. It reaches commuters, local residents, business professionals, and transit tourists on a daily basis, achieving high-density, multi-segment, and full-time effective engagement.
The LED screen aligns with Dujiangyan’s core strategy for developing a world-class tourist destination, deeply embedding itself in the city’s integration of culture, commerce, tourism, and sports. Positioned as the core media hub in the Golden Triangle business district, it enables mutual empowerment of commercial value and urban development, establishing an irreplaceable resource barrier and becoming the central visual window that highlights Dujiangyan's charm as a city of three heritages and its commercial vitality.
This LED screen occupies a prime urban location at the core intersection of Yihuan Road and Xingfu Avenue, forming a strong synergy with Dujiangyan Xingfu Square and RT-Mart. Together, they create a Golden Triangle business district that radiates across the city, providing a stable and high-quality traffic base for advertising dissemination.
LED large screens will continue to deepen their integration with the upgrading of urban culture and tourism, as well as the enhancement of consumption quality. While helping Dazhongcheng build a 'city life attraction,' they provide core media support for Dujiangyan to develop into a world-class tourism destination and enhance the overall capability of the city known for its 'three heritages.' Their irreplaceable advantages in location, traffic, and urban integration will continue to generate long-term value.
The core media advantage lies in its deep embedding within the construction of Dujiangyan as a world tourism destination and the integration of culture, commerce, tourism, and sports. Through occupying key city traffic hubs, creating symbiosis between the commercial ecosystem and public services, and adapting technology to the innovative needs of cultural tourism, it achieves a value binding with the city's development, ultimately forming a unique and irreplaceable resource barrier.
The media's core is in establishing a comprehensive value loop: location and traffic bound to the main axis of urban culture and tourism, commercial ecosystem tied to urban consumption upgrading, technological capabilities linked to urban cultural tourism innovation, and communication value aligned with city brand strategy. It not only has stable commercial communication effectiveness but also becomes a rare core asset rooted in the city's development fabric, ultimately forming an irreplaceable resource barrier. This provides advertisers with dual empowerment in commercial value and city credibility, and simultaneously becomes an indispensable visual communication hub in Dujiangyan's urban development process.
