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| Area：Chengdu | Type：Outdoors | Frequency：120 |
| Address：Intersection of the middle section of Taodu Avenue and the northern section of Beijing Road, Longquanyi District | Format：led | Duration：15s |
| Location：Longfor Dong'an Sky Street | Min Qty：1 | |
| Size：13.44m*7.52m =101.1 ㎡ | Min Period：month |
LED large-screen media resources, relying on unique location advantages, a high-quality customer base, and innovative spatial design, have formed a differentiated communication advantage distinct from traditional commercial areas. LED screens are not only tools for information transmission but also spatial media that integrate architectural language, consumer psychology, and digital technology. While enhancing commercial vitality, they also redefine the urban visual interface of the Eastern District.
LED large-screen media is not just an advertising medium in the physical sense; it is a composite communication platform that integrates event traffic, quality audiences, spatial aesthetics, and digital technology. Under the trend of commercial expansion in Chengdu's Eastern District, its media value will continue to be unleashed, becoming a strategic leverage point for brands to capture the high ground of consumer mindshare in the East. With the combined advantages of landmark scarcity, high-conversion traffic, premium brand positioning, and robust operational assurance, it offers long-term stable investment returns, making it especially suitable for brands targeting the high-end consumer market in the Eastern District for strategic placements.
Located at 666 Taodu Avenue, mid-section, Dong’an Street, Longquanyi District, it sits in the core area of Dong’an New City, west adjoined by Dong’an Lake Sports Park and east by Longquan Mountain. As a regional commercial landmark, it is adjacent to Shufang Station on Metro Line 2, with a 460-meter ultra-long street-facing display covering Taodu Avenue’s main vehicle and pedestrian flow, reaching the surrounding 300,000 permanent residents. Adjacent to Dong’an Lake Sports Park, it leverages overflow traffic from concerts and sports events, with mall traffic during events increasing by more than 45% compared to regular days and dining performance increasing by 30%.
This media platform is not only a brand advertising display but also a hub for urban trend culture dissemination and a fan economy aggregation center, providing brands with a full-chain marketing solution from exposure, interaction, to conversion.
At Dong'an New City, the core hub of Chengdu's eastward expansion strategy, the LED matrix at Longfor Dong'an Tianjie has long surpassed being a mere advertising display platform. It has become a central media hub linking commercial traffic, urban culture, and consumer scenarios. Leveraging the landmark presence and innovative settings of Tianjie, it deeply integrates communication value into the commercial operation fabric, forming a unique media competitive edge and becoming a key tool for brands to capture the eastern Chengdu market.
Its distinctive advantage lies in transcending the traditional role of advertising displays, becoming a media center connecting urban traffic, commercial scenarios, and consumer groups. Location advantages provide an irreplaceable traffic base, the matrix layout ensures full-chain communication coverage, precise targeting guarantees communication efficiency, and professional operation continuously amplifies its value.
Relying on Longfor Commercial's professional operational capabilities, the LED screens at Dong'an Tianjie achieve refined management from content to service, accurately matching consumer dwell times. The flexible playback mechanism ensures stable exposure for regular advertisements while providing high-frequency support for major events. This operational empowerment and scenario symbiosis model allow media value to go beyond simple ad leasing, achieving synergistic value growth with the commercial ecosystem.
Leveraging Longfor Commercial's professional operations and embedding deeply into the mall's consumer scenarios and the cultural ecosystem of the area, the media value transcends the limitations of simple advertising rental, realizing synergistic growth with the commercial ecosystem and making it a highly potential digital media investment asset in Chengdu’s eastern district.
