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| Area：Chengdu | Type：Outdoors | Frequency：120 |
| Address：No. 1, Taishan North Street, Pidu District | Format：led | Duration：15s |
| Location：CapitaMall | Min Qty：1 | |
| Size：12m*9m =108㎡ | Min Period：month |
Located at No. 1 Taishan North Road, Xipu Town, Pidu District, Chengdu, it is the core commercial body of the area, adjacent to Metro Lines 2 and 6 and Xipu High-Speed Railway Station, with convenient transportation and a complete range of business formats. Its media communication advantage is rooted in high-density foot traffic, scenographic space design, and a strong social attribute non-screen communication system, forming a unique screen-free superiority in communication.
Situated in the core commercial area of Xipu, Pidu District, it features two major media screens: an indoor atrium LED screen and an outdoor main entrance LED screen. It is a high-quality advertising platform in western Chengdu’s Pidu District, reaching young families, university students and staff, and commuting populations, providing brands with an efficient communication channel through cost-effectiveness and precise situational touchpoints.
Located at the intersection of Taishan Avenue and Zhujiang Road, it is an important commercial node connecting western Chengdu to the main urban area. With well-developed transportation, it is just 800 meters' walk to Metro Lines 2 and 6 at Xipu Station, and also connects to Xipu High-Speed Railway Station and the tram station. Over 20 bus routes encircle the city, and major urban roads extend in all directions. The substantial traffic flow provides a stable exposure base for LED advertising.
With the three core advantages of a prime location in western Chengdu, precise audience targeting, and dual high-quality display screens, it serves as an effective communication channel for brands entering the Pidu market. Advertising can achieve wide regional brand exposure as well as deep consumer engagement, eliminating the typical wastage associated with traditional outdoor advertising. Whether enhancing regional brand awareness or driving offline consumer conversions, LED large-screen advertising plays a key role, delivering tangible value to advertisers and making it a rare and premium advertising location in western Chengdu.
With four core advantages—prime location, dual-screen matrix, precise target audience, and high cost-effectiveness—it has become an efficient channel for brands to enter the Pidu market and boost regional influence. It is especially suitable for advertisers aiming to reach the main consumer base precisely in both community and university settings, achieving the dual goals of brand exposure and sales conversion. As a well-known commercial IP, CapitaMall enhances the brand credibility of large-screen advertising and strengthens audience trust.
With the traffic advantages of its strategic location, the unique value of the dual-screen matrix, deep targeting of precise consumer groups, and flexible, cost-effective advertising benefits, it has become a core communication platform for brands seeking to penetrate the Pidu market. Whether the goal is to expand regional brand influence or achieve precise offline consumer conversion, LED advertising here provides effective solutions, allowing advertisers to capture the attention of West City consumers amidst the flood of information, achieving both brand exposure and sales conversion.
The traffic scarcity of prime locations is the key barrier to investing in LED screens. This irreplaceable geographical advantage gives media long-term value retention potential. With the ongoing construction of Xipu as a "Strong Commercial Town" and the implementation of the Shixi Future Park community plan, the traffic value of large-screen advertising will further increase.
LED advertising is not just a short-term profit tool but also a high-quality asset for long-term portfolio allocation. With regional development and consumer upgrading, its investment value will continue to be released, making it a core asset for investors seeking to enter the outdoor media market in West City.
