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| Area：Chengdu | Type：Outdoors | Frequency：60 |
| Address：Metersbonwe store on Spring Creek Road, Zhongshan Square | Format：led | Duration：15s |
| Location：Zhongshan Square | Min Qty：1 | |
| Size：（10.14m+16.08m）*9.96m | Min Period：month |
Located at the intersection of the north and east sections of Zhongshan Square, directly facing the eastern section of Chunxi Road pedestrian street, Hongxing Plaza, the Chunxi Road subway entrance, and Taikoo Li, it offers a wide view and attracts massive foot traffic. This large screen uses a 4K display with P8 precision high-definition LED, perfectly covering the pedestrian streets of both Chunxi Road and Taikoo Li, as well as the entrances and exits on the Chunxi Road map. It is an advertising spot that the on-site crowd cannot miss.
As the visual hub and traffic stronghold of the Chunxi Road commercial area, it has become a benchmark for outdoor digital media in Southwest China due to its unique location, high-quality and efficient audience structure, and cutting-edge communication capabilities. Advertising here not only gains massive exposure but also naturally conveys brand authority and a high-end image by associating with city landmarks.
The century-old Chunxi Road commercial area and Taikoo Li IFS commercial district are the largest shopping areas in Chengdu and even in Western China. They are also Chengdu’s CBD financial center, with a thriving commercial environment and numerous high-end office buildings such as IFS International Finance Square and Taikoo Li. They are renowned globally for Chengdu's slow lifestyle and trendy spaces, attracting high-end individuals from Chengdu and the western region.
The LED screen builds an insurmountable competitive barrier across five dimensions: geographic exclusivity, premium audience, advanced technology, flexible operations, and brand empowerment. It is a strategic media asset enabling brands to achieve city-wide attention, accurately penetrate target audiences, and accumulate long-term value. Media placement here is a core channel for brands to enter Chengdu’s high-end market and reach high-net-worth individuals.
The LED screen at Zhongshan Plaza is deeply rooted in the commercial fertile ground of the first commercial street in Central and Western China. Through precise audience targeting, stunning visual presentation, and versatile scene adaptability, it transforms advertising communication into a precise dialogue between brands and their target audience, building a media value system that combines brand image shaping with marketing effectiveness, becoming the core media carrier for brands to deeply enter the high-end market in Southwest China.
Located at the very center of Chunxi Road Pedestrian Street, Zhongshan Plaza is surrounded by three subway lines, adjacent to the Chunxi Road subway transfer station, with 32 bus stops and 60 bus routes intersecting there. This forms a three-dimensional passenger flow network of subway, bus, and pedestrian traffic, covering an average daily footfall of over 700,000 people, with peak numbers during holidays exceeding one million, providing a natural traffic hub for precise brand-to-audience engagement.
Thanks to its irreplaceable location advantage, precise audience reach, high-end technical support, and a complete system for marketing effectiveness, the LED screen at Zhongshan Plaza has become the top choice for international luxury brands, high-end automotive brands, trendy beauty brands, and other leading brands entering the Chengdu market, continuously building a bridge for brands to communicate deeply with their target audience and achieving dual enhancement of brand value and market effectiveness.
Leveraging the traffic dividends and commercial heritage of the Chunxi Road business district, it establishes core value logic characterized by scarcity barriers, high-return certainty, and long-term growth potential, becoming a premium investment target for capitalizing on the high-end consumer market in Southwest China.
