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- Specs
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- Media Map


| Area:Hainan | Type:Outdoors | Frequency:300 |
| Address:Intersection of Binhai Avenue and Haigang Road | Format:led | Duration:15s |
| Location:Intersection of Binhai Avenue and Haigang Road | Min Qty:1 | |
| Size:10m(W)X9.5m(H)= 95㎡ | Min Period:month |
From the perspective of communication value, this LED media not only reaches the local commuting population but also directly targets freight drivers, cruise passengers, and business visitors entering and leaving Haikou Port, creating a dual function of showcasing the city's image and delivering commercial information. Its scarce location, wide visibility, and flexible content updates have made it an important media hub for brands to establish a presence on Haikou's West Coast and capture the prime coastal visual corridor.
The intersection of Binhai Avenue and Haigang Road is adjacent to Haikou Port Passenger Terminal, the southern approach of Century Bridge, and Fuxing City CBD. As a crucial point for accessing Haikou’s main urban area, port, and West Coast area, it leverages its unique geographic location, traffic attribute, and urban interface value to create an irreplaceable outdoor communication advantage.
LED media is not only a technically reliable outdoor digital platform but also occupies a strategic communication high ground due to its placement at the city entrance, transportation hub, and coastal image corridor. Against the backdrop of accelerated customs operations in the Hainan Free Trade Port, its position as the first media seen when entering Haikou will continue to strengthen, making it an ideal choice for brands to capture regional awareness and convey a high-end image.
Standing at the junction of Haikou's transportation arteries and commercial hubs, the LED screens at Binhai Avenue and Haigang Road represent a highly influential outdoor digital media landmark in the core area of Hainan Free Trade Port. With its superior geographic location, excellent display technology, and diverse content ecosystem, the high-definition LED screens serve as a key visual node connecting the city’s transportation, commerce, and culture, providing an irreplaceable media platform for brand communication and city image display.
LED large screens have surpassed the scope of traditional outdoor advertising, becoming a composite digital media landmark that integrates transportation hubs, commercial engines, and city windows. They not only provide brands with an efficient communication channel but also empower the city's visual landscape with technology, telling the story of Haikou through light and shadow, and supporting the image promotion and commercial development of the Hainan Free Trade Port.
Thanks to their unique location advantages, outstanding technical performance, and diverse communication capabilities, they have become one of the most influential outdoor digital media in the core areas of the Hainan Free Trade Port. High-definition LED displays are not only an efficient carrier for brand communication but also a visual hub connecting urban transportation, commerce, and culture, offering advertisers comprehensive communication solutions that go beyond traditional outdoor media.
Large screens have transcended traditional outdoor advertising, becoming composite digital media landmarks that combine transportation hubs, commercial engines, and city windows. Amid the historic opportunities of building the Hainan Free Trade Port, LED screens will continue to unleash media value, injecting new momentum into brand communication and urban development.
LED screens are not ordinary outdoor advertising carriers but emerging composite digital media assets in the wave of Hainan Free Trade Port development. With their irreplicable location advantages, excellent technical performance, and diverse commercial value, they have become high-return, low-risk quality media projects. Serving as a connection point between the port and the urban area, the large screens are the first visual touchpoint for incoming tourists to Haikou, with a clear first-impact effect in advertising reach.





















