- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Hainan | Type：Outdoors | Frequency：240 |
| Address：Intersection of Jiefang Road and Xinfeng Road | Format：led | Duration：15s |
| Location：Industry and Trade Building | Min Qty：1 | |
| Size：15.5m(W)X6.5m(H)= 100.75㎡ | Min Period：month |
As one of the few high-definition digital media facades in the region, this LED screen has, thanks to its prime location and consistent daily foot traffic, become an important platform for local brands to voice their messages, for commercial information dissemination, and for showcasing the city’s image. With a high cost-performance ratio, strong community penetration, and flexible advertising mechanisms, it continuously serves the local economy and cultural communication, making it a practical and efficient medium choice for brands looking to deeply engage the main urban area of Sanya and connect with community consumers.
Located at the intersection of Jiefang Road and Xinfeng Street in the core business district of the old town, it leverages a mature community ecosystem, steady daily foot traffic, and prime building facade visibility to create a distinctive advantage in local outdoor digital media characterized by high penetration, strong relevance, and low cost.
Situated in the core business district of Jiefang Fourth Road in the Tianya District of Sanya, it is one of the landmark outdoor media outlets in the area. Neighboring commercial landmarks such as Wanghao Supermarket and Jinrun Plaza, it occupies a prime intersection of the city’s main roads and business district entrances, combining high traffic exposure, precise targeting of consumer groups, and stunning visual impact. It has become an important platform for brands to plan commercial communications.
With the advantages of prime business district location, ultra-large size, high brightness display, and all-day exposure, it has become an effective platform for brands to reach local residents and tourists in Sanya. Whether for enhancing brand awareness or promoting immediate consumer conversion, this media offers stable and considerable communication effects, making it a high-quality choice for commercial advertising in Sanya’s urban area.
LED large screens are far from ordinary outdoor advertising carriers; they are visual hubs rooted in key business districts, connecting local life with tourism consumption. They occupy precise positions at the intersections of the city's main roads and commercial clusters, both capturing the daily consumer traffic of local residents and responding to the immediate decision-making needs of tourists. Through deep coordination across four dimensions—location, visual impact, audience, and context—they establish an irreplaceable media value barrier.
In Sanya's market ecosystem driven by both tourism and commerce, the investment value of outdoor media is always closely tied to location scarcity, audience precision, and scene suitability. The LED screen at the Gongmao Building has become a premium asset worth investing in primarily due to its innate advantage of being rooted in the core business district along Jiefang Fourth Road, combined with the industry benefits of the outdoor LED upgrade. It not only delivers stable returns today but also has long-term growth potential, making it a rare investment target that bridges local consumption and tourist traffic.
Large screens have long become an eye-catching landscape in city districts. They are not only the finishing touch to buildings but also an important medium connecting urban commerce with cultural and tourism vitality. Carefully crafted screens, with their excellent display effects and innovative application models, inject new vitality into Sanya’s commercial promotion and cultural presentation.
With precise location positioning, outstanding technical performance, and diverse communication capabilities, they have become a highly valuable outdoor media platform in Sanya. The core advantages are concentrated in five dimensions: traffic coverage, visual presentation, communication efficiency, regional adaptability, and brand empowerment, perfectly meeting the dual needs of commercial promotion and city image dissemination.
