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- Media Map
| Area：Chengdu | Type：Outdoors | Frequency：120 |
| Address：Intersection of North Second Section of Yihuan Road and Renmin North Road, Jinniu District | Format：led | Duration：15s |
| Location：Longfor Upper Town Sky Street | Min Qty：1 | Operating Time：0-24o'clock |
| Size：9m*5m =45㎡ | Min Period：month |
With its superior location, large customer base, innovative marketing activities, and Longfor Commercial's brand management capabilities, the media has become a highly valuable advertising platform in the northern Chengdu business district. For brand merchants, choosing to advertise here not only gains high exposure but also precisely reaches the young consumer group, achieving the dual goals of brand promotion and sales conversion.
Relying on seamless connections to the People's North Road Station of Metro Lines 1 and 6, Shangcheng Tianjie sees a stable daily footfall of over 250,000. Within a 3-kilometer radius, it covers over 90 high-end residential communities, 21 primary and secondary schools, and 62 enterprises and institutions, attracting a large number of young families, urban white-collar workers, and high-educated populations. With large LED screens facing main streets and primary pedestrian entrances, it creates a natural visual focal point, efficiently conveying brand messages through high-frequency and long-duration exposure.
As a high-potential digital media platform in a core business district, leveraging its scarce location, quality audience, and Longfor Commercial operation system, it forms a unique communication advantage distinct from ordinary outdoor screens. It serves not just as a physical advertising screen but as a central brand voice embedded in the city's core living circle. For brand merchants, choosing to advertise here not only gains high exposure but also precisely reaches the young consumer group, achieving the dual goals of brand promotion and sales conversion.
As Chengdu's first TOD project at the core landmark of the North People's Hundred Billion business district, its LED matrix, with unique architectural design, prime location, and transportation hub attributes, has become an important medium connecting the city's core foot traffic with high-end brands, combining scene innovation and communication efficiency.
Located at the intersection of North Second Section of First Ring Road and North Renmin Road in Jinniu District, Chengdu, and adjacent to the North Renmin Road Metro Station, this site is at the core of Chengdu’s Renminbei business district. It offers seamless connectivity to Metro Lines 1 and 6, with access to three horizontal and three vertical urban main roads. Within a 3-kilometer radius, it covers over 800,000 permanent residents, with an average daily footfall of 120,000–150,000 people. With its precise target audience and diverse scenario advantages, it has become a premium media choice for brands entering Chengdu’s core business district and connecting with high-net-worth individuals, offering both media communication value and urban cultural value.
With its irreplaceable location advantage, dual traffic synergy, accurate audience coverage, and diverse operational model, it has become a high-quality target for city-level media investment, offering stable cash flow and potential for asset appreciation. It is a rare media resource connecting premium brands with the core urban consumption power. The dual traffic from metro and mall creates full-scenario coverage from transportation to consumption to communication, achieving a reach rate 40% higher than traditional outdoor media.
This media asset is particularly suitable for investors seeking stable cash flow and asset appreciation, as well as high-end brands that need to establish long-term brand presence in Chengdu’s core commercial district. It is a premium choice for city-level media investment — not just a screen, but a strategic brand positioning embedded in Chengdu’s core living circle.
The large screen is not only an independent advertising medium but also part of the mall’s overall marketing ecosystem. Brands can integrate campaigns with the mall’s IP activities, celebrity endorsements, holiday themes, and more for coordinated media placement. Leveraging the mall’s multi-million-level social media exposure, it achieves dual offline exposure and online viral effects, greatly enhancing the marginal effectiveness of each campaign.
