- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Chengdu | Type：Outdoors | Frequency：120 |
| Address：No. 100, North Third Section, First Ring Road, Jinniu District | Format：led | Duration：15s |
| Location：Feida No.1 Plaza | Min Qty：1 | |
| Size：15.68m*11.36m | Min Period：month |
The LED screen at Feida·No.1 Plaza has become an important media platform for brands to deeply cultivate the northern Chengdu market and efficiently reach household customers and regional business audiences. It is especially suitable for industries that focus on regional conversion, such as local life services, home furnishings and building materials, education and training, and automotive finance. The screen faces both directions of traffic on the First Ring Road and the main pedestrian thoroughfare, with an effective visible distance of over 300 meters, daily coverage of nearly 600,000 vehicle trips, and a pedestrian flow exceeding 400,000 people, offering powerful long-distance communication and visual impact.
With the triple location advantages of being above a metro station, at a main intersection, and integrated with mature community commerce, it creates a highly efficient, high-coverage, and high-conversion-potential outdoor digital media platform—a rarity in the northern area of the city. There are no major competing complexes within a 3-kilometer radius, and residents' daily consumption heavily relies on the surrounding commercial facilities. This facilitates a short-loop closed chain from visual exposure to interest stimulation to in-store conversion, significantly enhancing offline traffic conversion efficiency.
The LED screen is a digital communication jewel located above the metro within the First Ring Road. With its prime location, metro hub access, high-net-worth audience, and immersive experience advantages, it has become a strategic-level outdoor media resource connecting Chengdu's old city with the northern new city. Standing at the intersection of major city arteries, the LED screen is not only a window for brand exposure but also a powerful engine for consumer conversion, deeply integrating into the core commercial ecosystem of northern Chengdu and establishing an irreplaceable communication barrier.
As a rare large-scale outdoor digital media resource in the northern core area, its investment value lies not only in high-traffic exposure but also in precise community penetration, efficient conversion guidance, and long-term stable regional influence, enabling brands to efficiently reach consumers with genuine purchasing needs.
As the core media of the northern Chengdu commercial benchmark, the brand information conveyed by the LED screen carries a high-end business district trust label, enhancing brand credibility, with trust increasing by 26%. It creates a synergistic effect with nearby government centers and cultural landmarks. Relying on precise audience data, content is delivered accurately according to time periods and audience types, such as advertising high-end watches and luxury goods during weekday business hours, and promoting parenting education and family entertainment content during weekend family times.
The LED media at No.1 Plaza has surpassed the scope of traditional advertising carriers, becoming a digital bridge for brands to establish deep connections with consumers. Amid the wave of commercial upgrades in northern Chengdu, the large screen is not just a communication tool but a strategic asset for enhancing brand value. It is particularly suitable for mid-to-high-end brands that need to establish regional brand awareness and drive immediate consumption, making it an indispensable digital communication hub in northern Chengdu.
As the northern Chengdu business district continues to upgrade, the value of its media increases year by year. It is a long-term strategic asset for brands to occupy the northern Chengdu market. With six core advantages—exclusive location, visual impact, precise audience targeting, native context, cost efficiency, and trust endorsement—it is especially suitable for mid-to-high-end brands aiming to build regional brand recognition and stimulate immediate consumption. It is an irreplaceable digital communication highland in northern Chengdu, helping brands seize communication opportunities amid the commercial upgrade wave in the area.
