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- Media Map
| Area：Chengdu | Type：Outdoors | Frequency：120 |
| Address：No. 99, Shenghe 1st Road | Format：led | Duration：15s |
| Location：CapitaMall (Xinnan Branch) | Min Qty：1 | |
| Size：12.0m*2.1m=25.20㎡ | Min Period：2weeks |
As a key hub connecting urban main roads, subway passenger flow, and the mall's main business formats, this LED screen not only enhances spatial visibility but also creates an immersive welcoming experience through dynamic content. It effectively boosts customers' brand perception and willingness to stay at the first point of contact, making it not only an efficient commercial communication medium but also a digital interface that integrates city vitality, business temperament, and smart retail, demonstrating unique value at the intersection of the high-end community and business crowd in the southern part of the city.
Located at No. 99 Shenghe 1st Road, Guixi Street, Wuhou District, Chengdu, it is a large one-stop shopping center combining dining, shopping, and leisure. It is one of the core commercial complexes in the Xinnan Tiandi business district. The total commercial area of the district reaches 850,000 square meters, gathering three major complexes including CapitaMall Xinnan and CapitaMall Tianfu, targeting young and trendy customers with convenient transportation.
The LED serves as a visual hub connecting the mall entrance with the internal space. With its prime location, high-definition display, and flexible applications, it has become an important part of the mall's marketing system. Whether for brand promotion, promotional activities, or mall culture communication, this LED screen can deliver outstanding visual effects and precise audience reach, creating significant commercial value for partners.
Xinnan Tiandi business district focuses on functional consumption and leisure experiences. CapitaMall Xinnan continues to introduce distinctive business formats and update its brand matrix. As a comprehensive shopping center within the district, CapitaMall Xinnan covers three core customer groups: families, young people, and business travelers.
The LED screen in the 2nd-floor atrium of the North Gate integrates with the scene depth and accurately captures traffic, becoming the core medium for reaching a diverse audience. It is not merely an advertising display screen but a traffic hub embedded in the mall's main flow, allowing LED exposure efficiency to far exceed that of ordinary commercial media, effectively capturing the tens of thousands of daily visitors and 231,000 weekly traffic in the shopping area.
Its core advantages lie in the triple empowerment of a prime location, precise audience targeting, and scene collaboration. The LED achieves efficient exposure by aligning with traffic flows, meets diverse needs with high-definition visuals, and enhances consumer engagement through flexible interactions. It aligns with the functional consumption ecosystem of the New Nanjing Skyland shopping area while fulfilling the differentiated marketing needs of brands, making it a rare high-quality media resource in Chengdu’s southern commercial market.
The investment value lies in the closed-loop empowerment of scarce scenes, stable traffic, and flexible monetization. The LED is not only an advertising vehicle for capturing shopping area traffic but also a value link deeply connected to regional consumption demands. Its stable investment returns, operational flexibility, and certainty of long-term appreciation make it highly competitive in the commercial investment field, particularly suitable for investors seeking a steady return.
