- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Chongqing | Type：Outdoors | Frequency：120 |
| Address：No. 14-15 Lici Road | Format：led | Duration：15s |
| Location：Longfor Chongqing Lijia Tianjie | Min Qty：1 | |
| Size：9.0m*2.5m=22.50㎡ | Min Period：2weeks |
Relying on Longfor Commercial's mature operational system, this location can flexibly accommodate themed activities such as holiday marketing, brand pop-ups, and IP collaborations, achieving deep synergy between content and setting. As an important city-level commercial landmark in the Lijia area, Longfor Chongqing Lijia Tianjie continuously attracts young families, urban white-collar workers, and high-spending regional consumers. With its prime location, high-quality facilities, and precise audience coverage, it has become an efficient media platform for brands to tell their stories, convey value, and connect with consumers.
Located at the visual focal point from the entrance leading up to the second-floor atrium, customers naturally look up while ascending the escalator, creating unconscious yet deep attention coverage. Its exposure efficiency far exceeds that of ordinary passage locations. Combined with the spacious atrium, it creates a theater-like viewing experience, effectively enhancing brand tone and information retention, and efficiently reaching core audiences sensitive to quality lifestyle, fashion trends, and smart technology, helping brands achieve precise communication.
LED here is not just a high-traffic screen but also an integrated communication hub that combines visitor flow, content, setting, and operational capabilities, providing brands with media value that encompasses breadth, depth, and warmth. Through ecological greenery and unique space design, it offers consumers a distinctive shopping experience. This area features a high-ceiling design, a translucent canopy introducing natural light, combined with plants and stepped pathways, creating a bright and pleasant atmosphere.
LED is the core visual media within the shopping mall, featuring a high-definition display area of 22.5㎡ that accurately reaches 35,000 mid-to-high-end visitors daily. It serves as an important platform for brand display, promotional activities, and experience enhancement. As the visual window of Lijia Tianjie Quality Life Center, it not only enhances the mall's spatial experience but also brings significant traffic conversion to surrounding tenants, making it a model for digital marketing in commercial complexes.
Leveraging its own characteristics, it creates differentiated media value, with advantages concentrated in four dimensions: scene adaptability, technological empowerment, operational flexibility, and ecosystem collaboration. It has become a core medium for mid-to-high-end brands to reach targeted customer groups, enhancing customers' willingness to view content while reinforcing brand image through LED's high-quality display.
The core advantage of LED lies in the deep integration of its carrier characteristics with the commercial ecosystem. It targets precise customer groups through prime locations, enhances brand quality through professional technology, adapts to diverse needs via flexible operations, and builds competitive barriers through the Longfor ecosystem. For mid-to-high-end brands, LED is not just an advertising channel; it is a visual touchpoint that integrates into quality consumption scenarios, conveys brand value, and achieves efficient conversion. Its value far exceeds the mere exposure of traditional media, becoming a central pillar of digital marketing in Lijia Tianjie’s commercial spaces.
As a core commercial media asset, leveraging the location advantages of the Lijia area, Longfor's mature commercial ecosystem, and its own precise scene adaptation capabilities, LED builds a high-return, strong-barrier investment value system. Its core value is reflected in four dimensions: location empowerment, asset characteristics, revenue model, and long-term appreciation.
