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| Area：Tianjin | Type：Outdoors | Frequency：120 |
| Address：68-101 Linko East Road | Format：led | Duration：15s |
| Location：Tianjin Yuanyang Ledi Port | Min Qty：1 | |
| Size：7.1m*3.1m=22.01㎡ | Min Period：2weeks |
As a hub for flagship stores in the region and a cultural social destination, Le Di Port frequently hosts art exhibitions, brand pop-ups, and festival-themed events. This LED screen participates deeply in content co-creation, whether it’s movie previews in the SFC Shanghai VLED cinema, digital exhibitions of local artists’ works, or festive visual shows. Through this window, immersive communication is achieved, effectively encouraging customers to stop, check in, and share.
The LED is not just an advertising medium but a digital canvas carrying urban cultural expression, commercial storytelling, and public experience. While enhancing the vitality of the space, it continuously creates high-quality exposure scenarios for brands that combine aesthetic value with communication effectiveness. The shopping center’s atrium is designed with a focus on blending art and commerce, with the LED screen being one of its featured facilities to enhance the consumer’s visual experience.
As the shopping center’s visual engine, it not only enhances the aesthetic value of the space but also serves as an important platform for brand marketing and customer experience. With its prime location, accurate passenger flow coverage, and diverse application scenarios, it has become an indoor media resource of high investment value in the Hedong commercial area of Tianjin, providing brands with cost-effective marketing solutions while bringing considerable media revenue to the mall.
By reinforcing the artistic atmosphere of the district through dynamic visual content, it achieves dual empowerment for both traffic and scene. Surrounded by beauty, fashion retail, dining, and other businesses, the LED’s advertising reach closely aligns with the consumer decision-making scenarios.
The media, leveraging four core advantages—prime location, comprehensive coverage, leading technology, and precise conversion—has become an essential engine in the commercial ecosystem of shopping centers. It is not only a powerful medium for brand communication but also commercial infrastructure that enhances customer experience and drives consumption conversion. For advertisers, this represents a high-quality marketing platform capable of delivering high exposure, deep impact, and strong conversion, with a return on investment far exceeding that of traditional media.
LEDs naturally occupy the dual advantages of drawing traffic at entrances and acting as key movement hubs. Gate 5 is adjacent to Rose Sky Street, a high-frequency passage for daily access by nearby neighborhood residents and young people. The layout, with the elevator to the basement on the right and the escalator to the second floor on the left, makes the LED the visual focal point at the intersection of foot traffic. Daily natural foot traffic of 30,000 to 50,000 people converges here, augmented by commuting traffic seamlessly connected from Metro Line 4, forming a complete flow chain from metro to entrance to LED to shopping area.
The LED is located in the atrium, a hub connecting various mall sections. It is not only an essential passage for customer movement but also a concentrated area for families to rest and wait, as well as a popular spot for young consumers to take photos. As a digital media installation combining artistic expression with advanced technology, its curved design perfectly complements the atrium space, creating an immersive visual experience where the screen and the environment interact seamlessly.
The LED has transcended the scope of traditional advertising media to become the digital heart of commercial spaces. It not only illuminates the physical space but also activates the emotional connection between brands and consumers.
