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| Area：Guangzhou | Type：Outdoors | Frequency：120 |
| Address：230-232 Tianhe Road, Guangzhou | Format：led | Duration：15s |
| Location：Wanlinghui | Min Qty：1 | |
| Size：15.2m*4.0m=60.80㎡ | Min Period：2weeks |
Wanlinghui is located at the intersection of Tianhe Road and Tiyu East Road, adjacent to the Tiyu West Road Station of Metro Lines 1 and 3, with seamless connections to the BRT and over 60 bus routes. It attracts consumers from all directions every day. The North Gate 2 first-floor atrium, the heart of the mall, is always bustling and serves as the preferred place for consumers to relax and socialize. The LED screen is not only an advertising medium but has also become a part of the mall’s culture.
As an important part of the Tianhe Road business district, Wanlinghui is surrounded by several established shopping centers such as Tianhe City and Victoria Plaza, forming a strong commercial cluster effect. It covers the pedestrian and vehicle traffic of Tianhe Road and Tiyu East Road and can leverage mall membership data for precise advertisements targeted at specific times and audiences. Aligning with Wanlinghui's high-end positioning, it is suitable for showcasing luxury goods, automobiles, finance, and other premium brand images.
The LED screen is a digital media gem embedded within this small yet refined, high-end shopping center in the Tianhe business district. Located at the main North Gate 2 entrance of Wanlinghui at No. 230 Tianhe Road, Guangzhou, it is visible upon ascending the escalator to the first floor. This screen is not only an information window for the mall but also a visual bridge connecting brands with high-end consumers, creating infinite possibilities for communication within a limited space.
It accurately captures Wanlinghui’s small, refined, trendy, and premium commercial DNA, deeply linking location traffic, high-net-worth customers, and first-store economics. It serves not just as an information medium but as a bridge for building emotional connections between brands and trend-savvy consumers, making communication not only precisely targeted but also more immersive and memorable.
As the visual first point of the North Gate 2 main entrance, with no obstructions and an open view, whether it is subway traffic or pedestrians on the ground, it can capture attention immediately. Located in the core of the Golden Triangle of the Tianhe Road business district, adjacent to Grandview Mall and Taikoo Hui, it not only shares the business district’s annual traffic of over 45 million visitors but also leverages its differentiated positioning to select highly matching customers.
Adjacent to Exit A of Shipaiqiao Station on Metro Line 3, it seamlessly connects with the city’s core transportation network, with three lines and three station points reaching across the city. It handles an average of 500,000 cross-regional precision traffic daily, with customer flow stability far exceeding that of ordinary commercial media, providing a continuous and stable exposure base for advertising. Situated at the intersection of Zhujiang New Town and Tianhe North CBD, surrounded by high-end office buildings and star-rated hotels, the area boasts a strong business atmosphere. Along with Grandview Mall and Taikoo Hui forming a commercial cluster effect, it not only shares the business district’s annual traffic of over 45 million visitors but also, relying on Wanlinghui’s differentiated positioning, filters out high-value customers, keeping advertisers’ willingness to invest consistently high.
By breaking the visual limitations of traditional advertising, it provides full coverage from the entrance path to shopping and leisure areas. Whether it’s the quick stop of commuting traffic or the leisurely browsing of shoppers, it can precisely capture these moments in high-definition light and shadow. The high-frequency LED rolling playback combined with scene-specific content output quickly enhances brand exposure and, through self-propagation by the audience, creates secondary dissemination. This establishes a closed loop of offline exposure and online viral growth for brands, making it a highly cost-effective and influential advertising platform in South China’s commercial real estate.
