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- Media Map
| Area：Beijing | Type：Outdoors | Frequency：120 |
| Address：No. 69 Wanshou Road | Format：led | Duration：15s |
| Location：Hua Xi LIVE Wukesong | Min Qty：1 | Operating Time：0-24o'clock |
| Size：5.44m*4.96m=26.98㎡ | Min Period：2weeks |
With its unique spatial attributes, strong high-quality foot traffic, and deep scene integration capabilities, it occupies an irreplaceable strategic position in the outdoor digital media matrix of western Beijing. Its core advantage does not come from a single screen, but from the highly efficient synergy of people, space, and content. The media surpasses the function of a traditional billboard, becoming a field of energy that connects technology and culture, individuals and the city. Its strength is rooted in Hua Xi Bio’s powerful brand strategy and the unique ecological positioning of the venue.
Located at the northeast corner of Wukesong Bridge on the West 4th Ring Road, seamlessly connected to Wukesong Station on Subway Line 1, adjacent to the 301 Hospital to the south, neighboring Wukesong Gymnasium to the east, and backed by the Hua Xi LIVE commercial district to the north, this LED media serves as the visual heart of the 70,000+ square meter south plaza of Hua Xi LIVE. It faces the extension of Chang’an Avenue, forming a city-level visual display window.
With its city-level location, endorsement from dual Olympic venues, massive traffic coverage, full-time exposure, and media matrix coordination, it has become one of the most commercially valuable and influential outdoor media assets in western Beijing. Investing in this media not only provides extremely cost-effective traffic exposure but also leverages the dual brand potential of Hua Xi LIVE’s Olympic venues and fashion commerce, achieving a marketing loop from city-wide communication to precise consumer conversion.
As a core visual asset of Hua Xi LIVE, its brand value will grow alongside the empowerment of the complex’s IP influence. In the future, it could even expand revenue channels through asset securitization or brand naming, further amplifying investment value.
With its prime location, outstanding technology, creative content, and strong commercial value, the media has become one of the most influential outdoor media platforms in western Beijing. It is not only a showcase for brands but also a bridge connecting consumers with brands, providing a highly efficient, precise, and comprehensive communication platform that helps brands stand out in a highly competitive market.
Relying on key locations for traffic, top-notch technology for experience support, and ecological collaboration for value extension, it achieves both short-term high returns and long-term value growth potential. For investors seeking stable returns and asset appreciation, the media is not only an excellent vehicle for advertising but also an ideal choice for leveraging core city resources and sharing in commercial development dividends.
As the main passage to the stadium and M Space, this location attracts a large number of concertgoers, CBA fans, and trendsetting youth daily. With its tech-oriented features following the naming by Runbaiyan, the LED screen can flexibly serve as a platform for new product launches, a visual representation of cell repair concepts, or an emotional outlet for fan support.
Its advantage lies not in the accumulation of single parameters but in the deep integration of the LED with its location, ecosystem, and user experience. It not only captures massive traffic but also precisely amplifies brand communication impact. Residents of surrounding high-end communities naturally engage with the dynamic visuals on the large screen, achieving unobtrusive exposure. The LED delivers messages accurately, avoiding issues like blurriness from a distance or distortion from the side.
