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| Area：International | Type：Outdoors | Frequency：360 |
| Address：Vancouver Robson & Granville | Format：large screen | Duration：15s |
| Location：Vancouver Robson & Granville | Min Qty：2 | |
| Size：6.4米*9.14米 | Min Period：week |
The Robson & Granville double-sided electronic billboard in Vancouver is one of the most prominent outdoor advertising media in downtown Vancouver, Canada. Located in the busiest commercial and entertainment district of Vancouver, it attracts a huge flow of people and is an ideal platform for international brands to enter the Canadian market and showcase their brand image. Its high-quality display technology and dual-sided display advantage make it an excellent choice for creative advertising and brand marketing, having successfully served renowned events such as Cirque du Soleil and esports tournaments, demonstrating strong market value and creative potential.
Situated at a major transportation hub in Vancouver, connecting the city's main commercial districts, entertainment areas, and tourist attractions, this area is a popular hotspot, attracting a large number of tourists and local residents and reflecting the city's vitality. Numerous events are held here each year, and advertising can be integrated with various cultural and festival activities to enhance exposure, making it an international-level advertising media comparable to New York's Times Square and London’s Piccadilly Circus.
This large screen is located at the intersection of Robson Street and Granville Street in Vancouver's core downtown commercial district, a popular shopping area for both tourists and residents. Robson Street stretches about 1.5 kilometers and hosts over 300 retail stores, attracting dense crowds and high-consumption audiences. The surrounding area combines commercial and entertainment functions and frequently hosts public events and cultural festivals, allowing advertisements to leverage event popularity and further enhance brand exposure.
As Vancouver's city landmark, the large screen bears dual significance in both cultural symbolism and commercial value. Its iconic status makes it the preferred launch platform for numerous international brands entering the Canadian market. Apple, Starbucks, and others have held global product launch events here, using the screen's visual impact and social media dissemination to quickly capture public attention.
The Robson & Granville double-sided electronic screen in downtown Vancouver is one of the most influential outdoor media landmarks on the North American West Coast. Operated by Astral, this digital screen, with its prime location, cutting-edge technology, and integration of diverse scenarios, has become a key communication hub for brands to connect with the local consumer population and global tourists.
The screen is located at the northeast corner of Robson Street and Granville Street, with a daily pedestrian flow of over 50,000 people. It reaches high-end shoppers and international tourists and is close to high-end malls like CF Pacific Centre, event venues such as BC Place Stadium, and a future pedestrian plaza and cultural entertainment center. Together with surrounding screens and mobile apps, it forms an advertising matrix.
Adjacent to CF Pacific Centre shopping mall, BC Place Stadium, and Rogers Arena, and near the Hornby Alley cultural district currently undergoing renovation, it creates a diverse traffic ecosystem encompassing shopping, sports, and culture. During weekday lunch hours, screen advertisements can target nearby office workers with dining promotions, while during sports events, sports brand ads can accurately reach the audience attending the games.
