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- Media Map
| Area：International | Type：Outdoors | Frequency：480 |
| Address：10 Dundas Square, Toronto, Canada | Format：large screen | Duration：10s |
| Location：10 Dundas Square, Toronto, Canada | Min Qty：1 | Operating Time：0-24o'clock |
| Size：/ | Min Period：week |
As Toronto's busiest intersection, Dundas Square sees an average daily flow of 142,000 people and vehicles, making it one of North America's most popular commercial and cultural hubs. Its oversized screen advertisements not only provide ultra-high-definition visual experiences but also support fully dynamic video content, allowing brands to establish deep connections with audiences through multi-angle, multi-dimensional displays. Audiences can interact with the screen in real time via their smartphones, transforming advertising from one-way communication into a two-way dialogue. As an international landmark advertising venue, it has been featured alongside New York's Times Square and Tokyo's Shibuya MODI screen, making it ideal for global brand exposure. Successful campaigns include showcases like Kuaishou AI's global creative short films. The Square frequently hosts concerts, cultural festivals, and other events, allowing ad placements to leverage the event's popularity for enhanced brand visibility. The Dundas Square mega screen, with its high traffic, landmark status, and advanced technology, has become a core advertising medium in Toronto, suitable for both short-term campaigns and long-term exposure. Located in the heart of Toronto's central business district, the area sees 190 million visitors annually, covering a high-spending demographic and sitting adjacent to commercial landmarks like Eaton Centre. The Square has an average daily foot traffic of thousands. It is adorned with 22 illuminated fountains, regularly hosts public events, performances, and exhibitions, combining commercial and entertainment functions, making it a famous Toronto landmark.
Large screens have become a part of urban culture, not only showcasing commercial brands but also frequently integrating with city events and festival celebrations, acting as a bridge connecting brands with Toronto residents. They reach commuters and shoppers, making them suitable for brand exposure and promotional messages. Thanks to their prime locations, large scale, and technological innovation, they have become strategic sites for brand marketing. Located at the northeast corner of Yonge Street and Dundas Street, Toronto's busiest intersection, occupying the core of Toronto Times Square, the screens reach over 140,000 key pedestrians daily and over 100 million people annually. Its curved surface design can simultaneously cover four directions of pedestrians and vehicles, with visual impact far exceeding flat screens. Large screens often integrate with square events and CF Eaton Centre promotions, forming an online exposure-to-offline experience loop.Adjacent to Dundas subway station and seamlessly connected to North America's largest shopping center, CF Eaton Centre, via underground passageways, they cover morning commuters and lunchtime shopping crowds. Nearby is Toronto's second-highest-grossing Cineplex VIP cinema, where nighttime viewers account for 40% of the audience, making it suitable for movie trailers, concert live broadcasts, and other content placement.Due to its geographically monopolistic location, leading-edge hardware technology, data-driven precision, and synergistic ecosystem, it has become a benchmark asset in the North American outdoor media market. Its media advantages are not only reflected in physical coverage and visual impact but also in providing brands with full-chain solutions from exposure to conversion through data integration, cross-screen linkage, and contextualized marketing.
