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| Area：International | Type：Outdoors | Frequency：500 |
| Address：9 Corso Vittorio Emanuele II, Milan, Italy | Format：large screen | Duration：10s |
| Location：9 Corso Vittorio Emanuele II, Milan, Italy | Min Qty：1 | |
| Size：(1.5+15.5+3.5)*6米 | Min Period：week |
As one of Milan's most famous shopping streets, Corso Vittorio Emanuele II connects with well-known shopping areas such as Della Spiga and Montenapoleone, gathering world-class fashion brands. The street is not only a commercial center but also a perfect blend of Milan's history and modernity. The large-screen billboard enjoys a prime location in the historic center of Milan, surrounded by numerous historic buildings and commercial hubs. Corso Vittorio Emanuele II is an important street in Milan, stretching from the southeast to the northwest, connecting the Milan Cathedral Square with La Scala Opera House, and is one of the city's core commercial areas. On this street, there is indeed a large-screen billboard of significant communication value. Due to its location on one of Milan's most famous streets and its golden position connecting two major squares, it attracts a huge flow of people, making it an excellent choice for brands to conduct overseas advertising and enhance brand influence.As Milan's most famous shopping street connecting the Cathedral Square with Piazza San Babila, it is referred to as Milan's living room, attracting tens of thousands of tourists and fashion enthusiasts every day. Located in the heart of Milan's central commercial district, it is adjacent to numerous luxury flagship stores, including world-class brands like GUCCI and TOD'S, making it one of Milan's most commercially valuable areas.The large screen is an influential landmark media asset in the core commercial areas of Europe, and its value derives from its deep integration with Milan's urban DNA and precise contextual communication capabilities.
Located at the core node of Corso Vittorio Emanuele II pedestrian street in the center of Milan, just 300 meters from the Milan Cathedral, and forming a golden triangle with San Babila Square and the Monte Napoleone fashion district, it serves as the gateway to the Milan Fashion Quadrangle extension. With an average daily foot and vehicle flow exceeding 3 million, including 65% high-net-worth consumers and more than 40% international tourists, its surrounding clusters of luxury flagship stores, cultural landmarks such as La Scala Opera House, and the transportation hub status of Milan Central Station make it a strategic location for global brands to reach high-end clientele.The large screen is not merely an advertising medium; it is a digital embassy that integrates into Milan's fashion circles and engages global high-net-worth individuals. Its value lies not only in communication efficiency but also in the continuous shaping of a brand's high-end image and deep integration with the city's cultural capital.For brands, it is not only an entry point for traffic but also a backer of a high-end image, a co-creator of cultural value, and a trigger for consumer decisions. When the light and shadow of the screen intertwine with the spires of Milan Cathedral, the content displayed is no longer just an advertisement but a narrative coexisting with the city, a ceremonial dialogue with global high-net-worth audiences.As a landmark media in Europe's premium commercial core, its advantage stems from an in-depth deconstruction of Milan's urban genes and a multidimensional reconstruction of scene value, forming a unique competitiveness of prime location, high-end tone, technological empowerment, and cultural symbiosis. It is not merely an advertising medium but a showcase of Milan's city charm, presenting the city's unique allure and cultural depth to the world.
