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| Area：International | Type：Outdoors | Frequency：720 |
| Address：Near Shangri-La Hotel, Dubai | Format：large screen | Duration：10s |
| Location：Near Shangri-La Hotel, Dubai | Min Qty：1 | |
| Size：12米*6米 | Min Period：week |
The large-screen advertisements of the Shangri-La Hotel in Dubai not only provide a visual shock but also emotionally resonate with viewers. Without deliberately selling, they convey the warmth and sincerity of the Shangri-La Hotel through storytelling, allowing the audience to naturally feel it. The large screens are rotated in Dubai's main commercial and tourist areas, attracting tens of thousands of viewers every day. It is not just an advertisement, but an emotional transmission and a display of brand value.
The large-screen advertisements around the Shangri-La Hotel in Dubai, thanks to their prime location and high-quality audience, have become a bridge for establishing emotional connections between the brand and consumers. The screens not only showcase the hotel's luxurious facilities but also communicate the brand philosophy of utmost hospitality and innate generosity through creative content. They integrate local cultural elements to appeal to both international tourists and local audiences, letting viewers appreciate the unique charm of Dubai while elevating the hotel's brand image and boosting the surrounding business prosperity.
Situated in the prime area of Sheikh Zayed Road, surrounded by multiple iconic outdoor screens that combine commercial advertising, art installations, and immersive experiences, these large-screen displays have become an important part of Dubai's modern urban landscape.
Located on Sheikh Zayed Road in Dubai, UAE, close to key landmarks such as the Dubai Mall and Burj Khalifa, with convenient transportation. Adjacent to the Dubai Mall, Burj Khalifa, and other core landmarks, this area is both Dubai's business and tourism hub, attracting over a million visitors daily, primarily high-spending international tourists. It provides high exposure and precise audience coverage for large screen media.
Situated in the commercial core along Sheikh Zayed Road, surrounded by high-rise buildings, the screens mainly feature 3D dynamic advertisements covering luxury goods, technology products, and other high-end brands. They primarily showcase global luxury brand ads and city promotion content, reaching tens of thousands of cars and pedestrians daily, making them one of the visual landmarks of Sheikh Zayed Road. The Dubai Mall offers comprehensive dining and shopping facilities, suitable for planning a full-day itinerary in combination with large screen viewing.
The large screens are connected with nearby attractions such as the Financial Centre Metro Station, Dubai Fountain, and Burj Khalifa, forming a traffic-consumption-tourism loop. For example, the LED screen along the Fountain Promenade syncs with the Burj Khalifa light show, allowing visitors to naturally focus on the screen while watching the water dance performance, achieving efficient conversion of foot traffic, attention, and brand recognition.
The advantage of large screen media essentially lies in the four-dimensional resonance of technology, content, scene, and resources. From hardware specifications to content creativity, from traffic coverage to effect conversion, it establishes a super gateway for global brand communication. Whether luxury giants aiming for brand exposure or tech companies exploring immersive marketing, they can find solutions for precisely reaching target audiences here. Additionally, leveraging Dubai's international influence helps globally enhance brand value.
