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- Media Map
| Area：International | Type：Outdoors | Frequency：192 |
| Address：Manila EDSA Orense SB | Format：large screen | Duration：10s |
| Location：Manila EDSA Orense SB | Min Qty：1 | |
| Size：42.67米*24.38米 | Min Period：week |
Located on EDSA Avenue, Manila's core transportation artery, EDSA spans 23.8 kilometers and serves as the main north-south traffic route, connecting the key city districts of Quezon, Ortigas, Makati, and the Entertainment City casino complex. It is adjacent to the Ortigas Center business district, the area with the highest public transport coverage in Manila, featuring three MRT-3 light rail stations including Ortigas Station, and seamlessly connecting to the Mandaluyong business district. It acts as a linking point for Manila’s three major CBDs.Thanks to its prime location, high traffic volume, upscale commercial environment, and strategic position as a transportation hub, it has become a significant location for outdoor advertising in the Philippines. As Manila's core business and transit hub, the area offers extensive audience coverage and high visibility, making it especially suitable for precise marketing campaigns by high-end, fashion, and international brands in the Philippine market.If the large screen is placed along the EDSA main thoroughfare, its value would lie in reaching high-traffic audiences, as EDSA sees tens of thousands of vehicles daily, ideal for brand exposure. Representing Manila’s emerging commercial districts, it attracts international brand attention. The media advantage of the large screen primarily relies on EDSA’s high traffic and its role as a commuter hub, making it suitable for high-exposure advertising.As the busiest traffic corridor in the Philippines, EDSA handles over 500,000 vehicles daily, covering the main commuting routes north to Ortigas business district and south to Makati financial district. Additionally, it is close to MRT-3 stations Shaw Blvd and Boni, forming a three-dimensional traffic matrix of both rail and road, reaching over 800,000 people per day.
With the largest physical scale in Asia, the traffic advantages of a superhub, and technology-driven precision marketing, the large screen has become a benchmark in the Philippine outdoor advertising market. Its value lies not only in commercial revenue but also in its long-term brand premium as part of the city's digital infrastructure, providing advertisers with solutions for high exposure and precise reach.Within a 500-meter radius around the screen, there are high-end shopping centers such as SM Megamall and Greenfield District, as well as advertisers in Shangri-La Hotel and corporate headquarters buildings. Advertisers can use the screen to drive foot traffic to offline stores. For example, an automotive brand simultaneously launched screen ads and mall test drive events, resulting in a 40% increase in in-store conversion rate.As a landmark digital media facility in the core business district of the Philippine capital, its media advantages are reflected in four aspects: superhub traffic, top-tier Asian technology configuration, precise content ecosystem, and policy compliance assurance. EDSA Avenue sees an average daily traffic of over 400,000 vehicles, and metro daily ridership exceeds 800,000 passengers, forming a three-dimensional traffic matrix of metro and road, reaching over 1.2 million people daily.With the largest physical scale in Asia, the traffic advantages of a superhub, and technology-driven precision marketing, the large screen has become a benchmark in the Philippineoutdooradvertising market. By showcasing Philippine national culture and urban scenery, it attracts international brands and tourists, enhancing Manila's status as the digital media gateway to Southeast Asia.
