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| Area：International | Type：Outdoors | Frequency：456 |
| Address：Kuala Lumpur CUBIG @ KLCC Junction | Format：led | Duration：15s |
| Location：Kuala Lumpur CUBIG @ KLCC Junction | Min Qty：1 | |
| Size：237.3’*37.8’= 72.32米* 11.52米 | Min Period：week |
UBIG @ KLCC Junction, located opposite the Petronas Twin Towers in Kuala Lumpur, is a landmark advertising medium in the city, attracting numerous tourists and business professionals daily. As one of the busiest intersections in Kuala Lumpur, this medium not only reaches vehicular traffic but also draws significant pedestrian attention, creating dual exposure and providing a comprehensive advertising platform for brands.The large screen is not just an advertising medium but also an integral part of Kuala Lumpur's urban landscape. It serves as a unique communication bridge between brands and consumers, leaving a lasting impression of brand messages in this international metropolis. Its prime location is unparalleled and makes it an ideal choice for entering the Malaysian market and enhancing brand influence in Southeast Asia.The CUBIG @ KLCC Junction outdoor screen is situated in Kuala Lumpur's core business district, adjacent to the Twin Towers and Suria KLCC Shopping Mall, making it a landmark advertising spot in a premium location. The area sees a daily flow of over 300,000 people, covering business elites, international tourists, and high-end consumers, offering significant advertising exposure. The large screen in this area reaches approximately 6.2 million people per month, including professionals, international tourists, and high-net-worth individuals, with advertising campaigns boosting brand search volume by up to 45%.It targets Kuala Lumpur's high-spending audience, including business professionals, tourists, and shoppers. Creative advertisements often trigger "check-in" and social sharing, creating secondary dissemination and amplifying impact. With top-tier location, technological innovation, and high traffic coverage, it has become a strategic medium for brands aiming to capture the high-end market in Southeast Asia.
The LED billboard at CUBIG @ KLCC Junction has become a benchmark for outdoor media in Southeast Asia because it accurately captures four core elements: scenario, technology, audience, and communication. It not only addresses the pain points of traditional LED billboard advertising but also uncovers new value in outdoor media through innovative approaches, enabling brands to capture key urban traffic while achieving in-depth user engagement in a highly competitive market.Leveraging the digitalization trend of Malaysia's outdoor advertising market, LED billboards have integrated programmatic delivery and real-time data optimization capabilities. Advertisers can flexibly adjust content through the backend by monitoring exposure and audience dwell time in real time—for example, displaying commuting-related products during morning rush hours or promoting cultural and tourism experiences during peak travel seasons. This allows LED billboard advertising to overcome the limitations of traditional outdoor ads that cannot be adjusted after placement, achieving precise reach and real-time optimization in a closed loop.By accurately matching audiences, advertising significantly reduces wasted spend. The KLCC area audience is characterized by high income, high education, and strong purchasing power, with strong demand for luxury goods, high-end cars, and premium travel. Advertisers can focus their budgets precisely on target groups without paying for generic traffic, improving conversion efficiency.With its unique location, excellent display quality, and precise audience coverage, the billboard is not just an outdoor ad but an important bridge connecting brands with high-end consumers, leaving a lasting impression of the brand in Kuala Lumpur, an international metropolis.
