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- Media Map
| Area：Shanghai | Type：Outdoors | Frequency：60 |
| Address：No. 958, Lujiazui Ring Road, Pudong New Area | Format：led | Duration：15s |
| Location：Huaneng United Building | Min Qty：1 | |
| Size：67m(w) ×9m(h)=593㎡ | Min Period：week |
The media value of LED screens is reflected in their unparalleled geographic location advantage, covering a large number of vehicles passing through the Lujiazui Ring Road daily, reaching up to 1 million times, and providing full coverage of citizens and tourists visiting and enjoying the central green space of Lujiazui. At the same time, it attracts the attention of office workers in high-rise buildings such as the World Financial Center, Shanghai Jin Mao Tower, and Shanghai Tower.As a landmark outdoor lightbox advertising medium in the Lujiazui Financial Center, the LED screen on the Huaneng United Building, located at the intersection of Lujiazui Ring Road and Dongcheng Road, is one of Shanghai's most influential outdoor lightbox advertising platforms. It attracts a large number of financial professionals, corporate executives, as well as domestic and international investors. The Huaneng United Building LED screen has become an important platform for brands to establish a deep connection with Shanghai's high-end consumer groups.Relying on the core location of Lujiazui Financial Area, covering high-net-worth business audiences, the advertising rates and brand premium capabilities are significant. Located at the intersection of Lujiazui Ring Road and Dongcheng Road, facing the Bund to the west and overlooking the 100,000-square-meter central green space, it offers an open view and dense foot traffic. Outdoor lightbox advertising on the Huaneng United Building LED screen can accurately reach these potential clients.Adjacent to Lujiazui Station on Metro Line 2 with over 20 surrounding bus routes, and with an underground garage connecting to the core commercial area of Lujiazui, the audience naturally encounters the screen during commuting, business meetings, and leisure activities. It is especially suitable for high-end brands, financial institutions, and city image promotion.
As the iconic LED media in the Lujiazui financial and commercial district, it effectively reaches high-end business professionals in the area, ensuring precise content delivery and high exposure. Located at the Huadian United Building at the intersection of Lujiazui Ring Road and Dongcheng Road, it covers vehicles passing through the main traffic artery, Lujiazui Ring Road, reaching an average of one million views per day. It comprehensively covers citizens and tourists visiting the Lujiazui Central Green, as well as office workers in tall buildings such as the World Financial Center, Shanghai Jin Mao Tower, and Shanghai Tower.With three core advantages of prime location, large-scale hardware, and authoritative content operation, it has become the digital business card of Lujiazui Financial City. Its value lies not only in commercial exposure but also in providing brands with a composite communication solution that integrates financial scenarios, urban landmarks, and authoritative endorsement in close alignment with city development strategies. For brands seeking a high-end image and precise reach to business audiences, this screen is the preferred platform to capture the communication high ground in Shanghai's financial core.Located on the exterior façade of the podium of Huadian United Building, it faces Huaneng Group's 100,000-square-meter Lujiazui Central Green, with a clear view of the West Bund architectural complex, creating a city observation deck and delivering dual value for media exposure. As the financial core area of Shanghai, Lujiazui has an average daily foot traffic of over 800,000, with business professionals accounting for 65%, covering high-net-worth clients in the fields of finance, technology, and high-end consumption.
