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| Area：Chongqing | Type：Outdoors | Frequency：360 |
| Address：E Building, No.12 Shidai Tianjie, Shiyou Road Street, Yuzhong District | Format：led | Duration：15s |
| Location：Times Tianjie E Hall Atrium | Min Qty：1 | |
| Size：6800mm x 3528mm | Min Period：month |
The LED in the atrium of E Hall features a 'magic box' design with dynamic interaction at its core. Through the integration of technology and innovative scenarios, it has become a unique immersive media platform in the Southwest commercial district, particularly suitable for trendy brands and artistic marketing activities. As a benchmark project for building Chongqing as an international consumer center city, the E Hall LED continues to attract flagship stores and IP collaborations, consolidating its core position in the commercial district.The E Hall atrium LED screen is a landmark media in the Southwest region for commercial spaces combining technological aesthetics and scenario innovation. Its design and functionality are deeply integrated with E Hall's positioning as a social space for trendy young people. Through the coordination of dynamic visuals, spatial interaction, and commercial operation, it creates a new paradigm for immersive consumption experiences.E Hall focuses on emerging business formats such as e-sports, escape rooms, and VR experiences, which have high consumption frequency and stable average spending. Located in the Daping commercial district, a traditional commercial center of Chongqing, it experiences daily peak foot traffic exceeding 500,000 people. With diverse consumption scenarios, it provides high-value advertising opportunities. Connected to C and D Halls via aerial corridors, it forms a 1.5 million square meter commercial cluster.Through technological innovation and scenario-based operations, it redefines the visual experience of commercial spaces, becoming an intelligent interactive hub integrating brand communication, cultural output, and data services. It continuously promotes the digital upgrade of Chongqing's commercial complexes. The media leverages the deep integration of technological aesthetics and scenario-based operations as its core advantage. Through hardware innovation, content iteration, and data empowerment, it has built an intelligent media ecosystem encompassing brand communication, cultural output, and interactive experiences.
Through three core strategies—technological breakthroughs, content innovation, and spatial integration—the media value of the commercial complex has been redefined. It is not only a physical carrier for brand communication but also an intelligent interactive hub connecting consumers, merchants, and urban culture, continuously driving the upgrading of Chongqing's commercial real estate toward digitalization, experiential engagement, and sustainability.Through three protective measures—technological barriers, scenario innovation, and data empowerment—a closed-loop ecosystem of brand exposure, experiential consumption, and data feedback has been established. Its investment value is reflected not only in short-term advertising revenue and event benefits but also in long-term asset appreciation, the value of urban cultural symbols, and strategic positioning in digital transformation. Against the backdrop of Chongqing's development as an international consumption center, this project is poised to become a national benchmark for LED media investment in commercial complexes.As the grand finale of Times Tianjie’s tenth anniversary, it is precisely positioned as a new social space for young people aged 18-35 with high consumption potential. Highly compatible with the content displayed on LED advertising, Pavilion E houses more than 170 brands, including 30 southwestern/Chongqing first stores, city flagship stores, and concept stores. This creates a beneficial interaction between the brand mix and the LED advertising content, greatly enhancing ad conversion effectiveness.The central atrium LED in Pavilion E of Longfor Times Tianjie, with its unique design, high-yield model, and policy incentives, stands out as an immersive media platform that combines artistic and commercial value in the southwest commercial district. It is especially suitable for trendy brands and highly interactive marketing activities.
