- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Changsha | Type：Outdoors | Frequency：120 |
| Address：No. 578, Section 1, East Second Ring Road, Yuhua District | Format：led | Duration：15s |
| Location：Takahashi Grand Market | Min Qty：1 | |
| Size：40.32m宽×14.72m高=593.5m² | Min Period：week |
This large screen leverages Gaoqiao Grand Market's status as a commercial landmark and is presented in the form of an outdoor mega-screen, featuring excellent image clarity and color reproduction. It efficiently conveys commercial information and city event promotions. In addition to the outdoor screen, screens on mobile platforms such as Changsha buses, subways, and the maglev also synchronize, achieving full-dimensional coverage of online, offline, fixed, and mobile channels, allowing city activities and commercial information to reach a wider audience.
As the core outdoor media of Changsha's business district, it demonstrates significant media value through its geographic location, technical capabilities, and broadcast linkage. Relying on Gaoqiao Grand Market's role as a commercial hub, the large screen has become a prime window for brand display, particularly suitable for localized promotion of fast-moving consumer goods and the catering industry. Combined with Gaoqiao Market's commercial attributes, it can target wholesale and retail advertisements to attract B2B clients, achieving higher conversion rates than ordinary outdoor media.
This LED screen's core advantages include high-traffic entry points, technological strength, and city-wide connectivity. It is ideal for businesses that need to quickly build brand awareness or expand in the local market. Gaoqiao Grand Market has an average daily footfall of 100,000 buyers, mainly consisting of business owners and wholesalers with strong purchasing power, making it suitable for B2B brand promotion.
The screen is a landmark media carrier in the central-southern regional trade core. Leveraging Gaoqiao Grand Market's trillion-yuan commercial cluster advantage and the East Second Ring Road as a major urban traffic hub, it establishes a three-in-one communication matrix encompassing vehicle flow, pedestrian flow, and commercial flow.
The large screen leverages three major advantages: transportation hubs, commercial clusters, and policy benefits, building a high-traffic, highly-reachable, and deeply converting communication ecosystem. With a daily vehicle flow exceeding 200,000, an audience network covering all customer segments, and a low-cost, high-conversion advertising model, it has become the preferred media platform for brands aiming to capture the Changsha and surrounding markets. Additionally, as an important symbol of the digital upgrade of the Gaoqiao Market, the large screen continuously empowers commercial circulation and urban image promotion, providing a replicable model for the transformation of traditional specialized markets.
The screen is located at the northeast corner of the intersection of the East Second Ring Road and Airport Expressway, a core node of Changsha's three-vertical, three-horizontal express road network, with a daily vehicle flow exceeding 200,000. As a main route to and from Huanghua Airport and Wuhan-Guangzhou Changsha South Railway Station, the advertising content can reach business travelers across the province as well as Central and South China, forming a cross-regional communication network along expressways and major urban arteries.
The media is situated at the west gate entrance of Gaoqiao Market, facing the East Second Ring Road, a major north-south artery of Changsha, with heavy traffic. The surrounding Gaoqiao Market area is commercially bustling, with numerous residential complexes and a concentrated mid-to-high-end consumer population; the daily foot traffic exceeds 100,000, and vehicle flow exceeds 200,000, covering 10 neighboring provinces and cities. Additionally, there are over 1,000 logistics companies in the vicinity, encompassing Modern Trade City, Apparel and Home Textile City, Hotel Supplies City, Tea and Tea Ware City, Alcohol and Food City, and Agricultural Products City, resulting in a vast audience for advertisers. The large screen uses imported P10 materials from the United States for high-definition visuals that are crystal clear, making it an ideal choice for businesses to display their advertisements.
