- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Chongqing | Type：Outdoors | Frequency：0 |
| Address：No. 8 Guanyin Bridge Pedestrian Street, Jiangbei District | Format：large screen | Duration：0 |
| Location：Southwest side of Daroncheng | Min Qty：1 | Operating Time：0-24o'clock |
| Size：40mX16m =640㎡ | Min Period：month |
As one of the most influential advertising platforms in Southwest China, the No. 1 outdoor billboard at Darongcheng features an ultra-large screen and excellent visibility, attracting an average of 350,000 visitors daily. It cleverly integrates into the bustling atmosphere of the Guanyinqiao business district, harmonizing with surrounding food streets, fashion stores, and trendy activities, providing brands with a prime stage for self-presentation and consumer interaction.Every advertisement presentation serves as a cultural transmission, and every pause is an opportunity for brand recognition. The No. 1 outdoor billboard at Darongcheng, with its unique value and influence, has become an indispensable marketing tool for brands in Southwest China. It witnesses Guanyinqiao's brilliant transformation from a traditional commercial area to an international fashion hub. It is more than just an advertising space; it symbolizes the city's vitality and a sincere dialogue between brands and consumers, telling the story of Chongqing through light and shadow.Located at the entrance of Guanyinqiao Pedestrian Street, directly facing the Guanyinqiao Sculpture, Guanyinqiao Square, and Darongcheng, this location is ideal for high-end consumer goods, tech products, automobiles, and real estate brands requiring strong visual impact. With a daily flow of 500,000 high-quality visitors, it covers the core consumer population of Chongqing. Positioned in the core of the Guanyinqiao business district, adjacent to future subway exits, and supported by a comprehensive transportation network and large underground parking, it fully meets consumer needs, making it a golden spot for brand display.The billboard is located high on the front of Darongcheng, offering a wide visible range, effectively covering the center of the pedestrian street and the surrounding 500-meter area. Especially at night, it becomes a focal point of the business district through dynamic light effects. The building forms a cluster effect with commercial complexes such as Far East Department Store and Starlight 68 Plaza, enhancing the advertising impact.
Dalong City is located in the Guanyin Bridge commercial district and is Chongqing's first ultra-large shopping park themed for the post-80s new youth. It encompasses a variety of businesses including fashion shopping, dining, and leisure entertainment. Surrounding Dalong City are Chongqing's famous Far East Department Store, New World Department Store, New Century Department Store Chongbai Mall, Jinyuan Times Shopping Plaza, Maoye Department Store, and Starlight 68 Plaza, all popular shopping destinations for social elites and young people. Many fashion brands have settled in Guanyin Bridge, making it the most fashionable gathering place for Chongqing's middle-class, with high popularity and visibility. The surrounding area also has numerous commercial office buildings, high-end residential communities, and large-scale dining options.
The billboard is located outside Entrance 1 on the first floor of Dalong City, 8 Guanyin Bridge Pedestrian Street, Jiangbei District, adjacent to Exit 4 of Guanyin Bridge Station on Metro Line 3, within walking distance. As an important node in the 'one ring, two axes, cross-corridor' system of the Guanyin Bridge commercial district, its surrounding area is planned to have an approximately 4.1 km long aerial corridor, which will seamlessly connect 11 commercial centers such as Zhonghuan MixC and Beicheng Tianjie, forming a three-dimensional traffic network. Currently, the daily pedestrian flow reaches 350,000 to 800,000, with heavy vehicle traffic, covering the mid-to-high-end consumer population, business professionals, and tourists in Chongqing and the Southwest region.
The surrounding area hosts more than 300 brands including ZARA, Apple Flagship Store, and NIO Center, aligning closely with the consumption needs of the billboard audience. When the Tesla Model Y was launched, the test-drive booking conversion rate through this screen reached 1.8 times the industry average. Among the covered population, over 60% are white-collar workers, 78% have college-level education or higher, 35% are middle-to-senior management, and their consumption preferences focus on high-value sectors such as technology products, premium beauty, and financial services.
