- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Guangzhou | Type：Outdoors | Frequency：60 |
| Address：Intersection of Hanxi Avenue and Xinguang Expressway in Panyu | Format：led | Duration：15s |
| Location：In the Bloom of the Times | Min Qty：1 | |
| Size：15.36m（宽）x8.64m（高）=132.7m² | Min Period：week |
The precise audience coverage of the LED screen is another major highlight. As an emerging commercial landmark attracting urban young people aged 25-35, the LED screen draws a large number of target consumers every day. The LED screen in the Times Gallery has transcended the category of an advertising medium, becoming a bridge for brands to establish emotional connections with consumers. It is located at 182 East Hanxi Avenue, Panyu District, Guangzhou, adjacent to the Hanxi Changlong K11, and falls within the service area of the Wanbo business district, surrounded by a strong commercial atmosphere.As the core visual communication hub of the Hanxi-Wanbo commercial area, it has become a strategic choice for brands to seize the consumer market in South China due to its precise location, efficient communication effectiveness, and integration into youth-oriented settings. The screen is located at the intersection of Hanxi Avenue and Xingguang Expressway, with a direct access to Exit G of Hanxi Changlong Station on Metro Lines 3 and 7, just 100 meters away on foot. The project seamlessly connects Guangzhou South Station, the Changlong Tourist Resort, and the Wanbo CBD, averaging over 100,000 tourists and business visitors daily, forming a super flow aggregation hub involving rail, expressway, cultural tourism, and business.Adjacent to attractions like Changlong Happy World and Wild Animal World, and complemented by the CR8 shopping center in Times Gallery, a 160,000㎡ Grade A office building, and a range of cultural and business facilities, this 210,000㎡ integrated shopping complex positions itself as a trendy new gathering place. It introduces flagship brands such as TOP TOY concept stores and the black gold KTV of Star Gatherings, attracting young consumers to stay frequently.The target audience of Times Gallery closely aligns with the LED screen, primarily attracting urban young people aged 25-35 who are passionate about trendy toys, art, and social experiences, perfectly matching the interactive display format of the LED screen.
Positioned as an entry point for cultural and tourism traffic and a magnet for young consumers, it has built a communication ecosystem characterized by high exposure, strong interaction, and precise conversion. The adjacent Longln's location advantage, flexible content adaptation capabilities, and cost-effective advertising solutions have made it a golden touchpoint for brands to deeply cultivate the South China market. Through official channels of Times Business or customized integrated marketing solutions from Yunding Media, it can maximize the full-link value of its cultural tourism traffic - mall consumption - and online viral growth. Located in the core business district of Hanxi-Wanbo in the southern axis expansion of Guangzhou, Times Fanghua Li is situated above the dual subway lines 3 and 7. This project connects nature with culture, business with leisure, and integrates diverse formats and scenarios such as office, commerce, culture, and social interaction into an urban three-dimensional space. Since the entry of E-PARK, a grade A office building, in 2017, it has empowered itself through the industrial operation platform of Times Business and has attracted the headquarters of several international Fortune 500 companies and industry leaders, including Huya Technology, Mitsubishi Electric, China State Construction Southern Investment, Master Kong Group, and PepsiCo.The LED screens in Times Fanghua Li offer extremely high cost-performance. The average daily exposure cost is only one-third of that of ordinary outdoor advertisements, while the reach effect is over 50% higher. For brands, it is not just an advertising medium; it is a bridge for establishing an emotional connection with consumers. Thanks to its unique location advantages, precise audience coverage, advanced display technology, and considerable investment returns, this high-traffic, high-consumption area significantly enhances the exposure value of LED screen advertising, bringing unparalleled exposure for brands.The LED screens in Times Fanghua Li are not merely display tools, but the communication hub deeply embedded in the cultural tourism - business - transportation ecosystem. It attracts traffic through location, ensures effectiveness through hardware, promotes conversion through innovative methods, and relies on precise targeting to hit brand needs, which is the core value of its media asset.
