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| Area：Guangzhou | Type：Outdoors | Frequency：60 |
| Address：No. 185 Helong Sixth Road, Renhe Town, Baiyun District | Format：led | Duration：15s |
| Location：Baiyun District Shanghui Renhe Plaza | Min Qty：1 | Operating Time：0-24o'clock |
| Size：12m（宽）x7.2m（高）=86.4m² | Min Period：week |
The LED screen blends harmoniously with the surrounding commercial environment, becoming a visual focal point of the Guangzhou Merchants Square. It not only enhances the commercial value of the square but also injects new cultural vitality into the area, making each illumination a part of urban life.The Merchants Square is located near Exit C2 of Renhe Metro Station in the Baiyun District of Guangzhou. It is a commercial complex that integrates shopping, dining, and entertainment, featuring multiple entrances and parking lots. Based on the LED screen installations in the surrounding commercial plaza, this LED screen is likely used for advertising, event promotion, or information display.As a digital display medium for the commercial complex, the LED screen primarily serves advertising and event promotion purposes. However, specific technical parameters, operational models, and its exact location need further verification. Situated near Exit C2 of Renhe Metro Station in Baiyun District, this shopping mall sees a daily foot traffic of up to 30,000 people, predominantly youthful consumers with high consumption levels, and the LED screen serves as a high-exposure medium within the mall.Being a landmark visual communication medium in the core business district of Renhe Town in Baiyun District, it leverages the dual advantages of being close to a metro hub and a regional commercial center to build a media ecosystem characterized by high traffic, strong interaction, and wide coverage. Adjacent to the C2 exit of Renhe Station on Metro Line 3, the average daily metro passenger traffic exceeds 23,000, covering airport travelers, commuters, and nearby residents.As the core media platform in the northwest of Baiyun District, it becomes the preferred medium for deep market cultivation due to its three core advantages: the location of the metro hub, precise audience coverage, and cost-effective communication. Analysis unfolds across five dimensions: prime location, hardware performance, audience matching, policy support, and scene operation.
Located at the intersection of Helong Sixth Road and Renhe Avenue, with an average daily traffic volume exceeding 100,000 vehicles, it covers the core commuting route from Baiyun Airport to the city center. The Shyhui Renhe Square is a regional commercial center that integrates dining, retail, and entertainment, with brands including McDonald's, Gu Ming, and Dadi Cinema among its tenants, attracting an average daily foot traffic of over 50,000 people, 60% of which are family users, highly matching the target audience of categories such as maternal and infant care, home furnishings, and automobiles.Taking advantage of its location as a subway hub, precise coverage of family customer groups, and positioning as a regional consumption center, it has become a core media platform in the northwest part of Baiyun District. Its value is not only reflected in the hardware performance of the physical screen but also in its deep integration with the airport economy and community ecology, providing brands with a full-link solution from exposure to conversion. For investors seeking in-depth regional market penetration, family audience engagement, and scenario-based marketing, this screen is a rare high-quality choice in the Baiyun business district, especially possessing strategic communication value in areas such as home furnishings, maternal and infant care, and automobiles. With the upgrade of regional consumption and technological iterations, its long-term investment return is expected to continue leading the industry.The advertising space is located at the Renhe subway entrance in Baiyun District, Guangzhou, close to Huadong Plaza. It spans 6,000 square meters, with Renhe being a major population gathering area in Baiyun District, where the daily pedestrian flow past the subway entrance can be described as huge. The billboard is right by the roadside, at a moderate height, large in size, and visually striking, making it a rare diamond-level outdoor advertising opportunity in Guangzhou.
