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| Area：Chongqing | Type：Outdoors | Frequency：60 |
| Address：Chongqing Jiangbeizui Financial Street | Format：light show | Duration：15s |
| Location：Jiangbeizui Ten-Unit Screen Group Building | Min Qty：1 | |
| Size：/ | Min Period：sun |
The Chongqing Jiangbei Zhuo Ten-Panel Light Show is located in the Chongqing Jiangbei Zhuo CBD Financial Center, radiating along the light rail lines of the two rivers and four banks of Chongqing, including the Yangtze River, Jialing River, Nanbin Road, Beibin Road, Jiabin Road, and the Nanshan Scenic Area; it connects with light rail lines 2, 6, 3, and the loop line.The creative team of the light show deeply explored the cultural connotations of Chongqing, integrating landmarks such as the Yangtze River, Jialing River, Hongya Cave, and Jiefangbei into the design, allowing the audience to not only appreciate the lights but also feel Chongqing's unique charm. Every frame is meticulously designed to showcase both the beauty of Chongqing's landscapes and the vibrancy of a modern city.As Chongqing advances in its goal of becoming an international consumer center city, the influence of the Jiangbei Zhuo Ten-Panel Light Show will continue to expand, serving not only as a highlight of the city's nightscape but also as a reflection of the city's cultural soft power. Each performance of the light show vividly interprets Chongqing's urban spirit, making this mountain city shine even more brilliantly in the night.As a core component of the night scenery along the two rivers and four banks of Chongqing, the Jiangbei Zhuo Ten-Panel Light Show, with its grand scale, advanced technology, and stunning visual effects, has become an important showcase of Chongqing's urban image, comprised of the facades of 9 buildings in Jiangbei Zhuo CBD (including financial institutions such as Huaxia Bank, National Development Bank, and Ping An China) plus the facade of the Chongqing Grand Theatre, collectively forming a 10-panel light wall.
The light show is located in the core area of the Jiangbeizui Central Business District, facing the Hongyadong across the river, adjacent to popular landmarks such as the Chongqing Grand Theater and IFS. The nine financial buildings together with the Chongqing Grand Theater form an L-shaped light matrix, creating the most dazzling skyline along the Jialing River. The Jiangbeizui Ten Screen Group Light Show, characterized by its impressive scale, diverse content, and strong interactivity, has become the crown jewel of Chongqing's nightscape. It is a must-see landmark experience for both locals on night tours and tourists experiencing the charm of the mountain city.As a super symbol of Chongqing's night view and a strategic high ground for commercial communication, it relies on four core advantages: impressive scale, policy empowerment, scene innovation, and leading technology, becoming a phenomenal media platform for brands to capture the urban traffic entrance. Through the combined advantages of physical scale, policy endorsement, technological iteration, and scene innovation, it has become a super engine for brands to achieve urban-level volume explosion and long-term value accumulation.Relying on the geographical advantages of the two rivers and four banks, the Ten Screen Group not only covers the local customer base in Jiangbeizui but also extends its influence along the Yangtze River and Jialing River to the southern and northern banks, JIabing Road, as well as to attractions like the Nanshan Scenic Area and the light rail lines 2/3/6, reaching into key urban areas such as Yuzhong, Nan'an, and Jiulongpo, thus creating a comprehensive exposure effect. The light show attracts over 50,000 visitors daily, directly boosting nighttime consumption in the Jiangbeizui business district by 20%. Surrounding cultural tourism projects, such as the Chongqing Grand Theater and Sandongqiao Leisure Street, have launched night tour, performance, and food packages in conjunction with the light show, forming a closed loop of "using light to gather people and using people to stimulate consumption."As a new cultural business card of the city, the Jiangbeizui Ten Screen Group Light Show has attracted many international brands, becoming not just a visual feast but also a high-value commercial communication platform. When the light show lights up the night sky, it becomes a cultural link between the city and the brands, making every viewing an emotional connection point between the brands and consumers.
