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| Area：Changsha | Type：Outdoors | Frequency：180 |
| Address：311 Furong Middle Road, Kaifu District | Format：led | Duration：15s |
| Location：CFC Fuxing Times Shopping Mall Ruby | Min Qty：1 | |
| Size：16（宽）×3（高） | Min Period：week |
The shopping mall is seamlessly connected to the commercial business on the second basement floor of Metro Line 1 and Line 6 and the river crossing tunnel, with a stable average daily flow of people, and the average daily passenger flow of similar business districts can reach 100,000-150,000 people, and the LED screen naturally benefits from high exposure
Metro Line 4 is linked, displaying train arrival information and business district activity forecasts in real time, strengthening the attributes of transportation hubs; It forms synergy with surrounding commercial entities such as AEON MALL and Sand Ship Outlets to improve the overall passenger flow density
For example, when the LED screen at the entrance of the cinema plays the trailer, it combines AR technology to generate a virtual ticket purchase QR code, shorten the consumption decision-making link, cover the full-time operation needs, and extend the stay time of consumers through light shows and music festival live broadcasts at night, and the data shows that the conversion rate of passenger traffic in the LED screen area is 30% higher than that of traditional advertising spaces
The LED media advantages of CFC Fuxing Times Shopping Mall can be deeply analyzed from three dimensions: core location traffic absorption, screen technology expressiveness, and scenario-based communication value
The shopping mall is located in the core of the financial business district of Furong Middle Road, adjacent to the South Station of Martyrs' Park of Changsha Metro Line 6, and forms a linkage effect with top business districts such as Wuyi Square and Yuanjialing
With the core advantages of core location traffic absorption, technology leadership and scenario-based operation capabilities, the media has built a highly influential commercial communication matrix in Changsha and even Central China
There are more than 200 commercial buildings, 5,000 enterprises and 21 Fortune 500 regional headquarters in the surrounding area, covering high-net-worth individuals such as financial white-collar workers and business elites. At the same time, it radiates family customers and young consumers, forming a two-wheel drive audience structure of "business life"
Changsha CFC Fuxing Era's LED media builds competitive barriers with "core location, leading technology, and scene innovation", which is not only a traffic entrance for brand exposure, but also an important carrier for urban cultural communication, especially suitable for regional market breakthroughs, high-end brand localization penetration and event marketing linkage
The "all-format, all-age, full-time" happy experience center under Fuxing CFC World Financial Center, the largest urban complex in Changsha City, takes the emerging middle class as the main market, and takes gathering, fun, trend and intelligence as the project characteristics, covering a diversified fashion consumption model integrating leisure, shopping, entertainment, catering and food, business and finance
As the core commercial landmark of Changsha's financial ecological zone, the investment value of its internal LED media can be deeply analyzed from multiple dimensions, combined with its geographical location, technical configuration, operating model and market trends, showing significant attractiveness and scarcity
As a high-end commercial complex, CFC Fuxing Times may use LED intelligent lighting systems to adjust brightness and color according to scene needs to improve the shopping experience
