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| Area：QINGDAO | Type：Outdoors | Frequency：180 |
| Address：No. 66 Siliu South Road, Shibei District | Format：led | Duration：15s |
| Location：Atrium of Vanke Future City shopping mall | Min Qty：1 | |
| Size：9（宽）×4.5（高） | Min Period：week |
As the infrastructure of smart business, LED screens not only carry the function of information transmission, but also drive the evolution of business ecology with technological innovation, injecting continuous growth into Qingdao Vanke Future City
As a commercial benchmark project for TOD in Qingdao, Vanke Future City's internal LED media system is not only the technology carrier of commercial space, but also the core medium connecting consumers, brands and urban culture
LED screens are not only a tool for disseminating business information, but also a display window for urban culture. Through the combination of the luminous red block on the top and the LED, the future city presents a variety of visual themes in different seasons and festivals, conveying the vitality and brand value of the city
As a benchmark project for Qingdao TOD business, Qingdao Vanke Future City's internal LED media system has become the digital core asset of city-level commercial space with its multiple advantages of technology, operation and scene integration, combining current market trends and regional economic vitality
The average daily passenger flow of Qingdao Vanke Future City exceeds 300,000 people, and the LED screen covers core areas such as atriums, main passages and store entrances, with a reach rate of more than 90%. Compared with traditional print advertising, the dynamic visual impact of LED screens increases brand memory by 30%-50%, especially suitable for high-frequency consumption scenarios such as FMCG and fashion brands
The investment value of LED media in Qingdao Vanke Future City not only stems from its current deterministic benefits of "high foot flow coverage, technical barriers, and data-driven", but also benefits from the long-term growth of Qingdao's regional economic vitality, policy dividends and technological iterations. For investors, it is a high-quality target with both short-term returns and long-term appreciation potential
Qingdao Vanke Future City is located at No. 66 Siliu South Road, North District, Qingdao City, is a commercial on top of the central hospital station of Metro Line 1, connecting the five main urban areas, and is close to 2 bus stations and 14 bus lines
Combined with big data and artificial intelligence technology, the LED screen in the shopping mall can intelligently adjust the broadcast advertising content according to factors such as foot traffic, consumer preferences, and time period, improving the pertinence of advertising, maximizing advertising benefits, and enabling advertising to reach the target group more accurately
LED screens have high brightness, high contrast and rich color effects, which can display exquisite advertising content in the indoor environment of shopping malls, compared with traditional promotional posters or light box advertisements, its bright and vivid pictures can quickly attract people's attention and increase the exposure of advertisements
High-definition, high-brightness LED displays display brand image and corporate culture, which helps to enhance the overall grade and brand awareness of the shopping mall, attract the attention of more potential customers, create a good image for the shopping mall and the settled brand, and achieve a win-win situation
