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| Area：QINGDAO | Type：Outdoors | Frequency：180 |
| Address：No. 88, Harbin Road, Shibei District | Format：led | Duration：15s |
| Location：Poly Plaza atrium sightseeing ladder | Min Qty：1 | |
| Size：7（宽）×11（高） | Min Period：week |
Located in the core business district of Qingdao South District, adjacent to landmark buildings such as May Fourth Square, Olympic Sailing Center, and Vientiane City, Metro Line 2 and Line 3 intersect, covering the financial city, high-end office buildings, residential areas and cultural tourism attractions within a radius of 3 kilometers, forming a compound flow matrix of "business, cultural tourism and life"
Mainly local high-end business people, multinational business executives, tourists and young white-collar workers, the average daily passenger flow exceeds 50,000, and the per capita consumption level is more than 30% higher than the city's average. It is suitable for the promotion of luxury goods, light luxury brands, local cultural IP and tourism services
The screens are mostly distributed in the atrium, main passage and catering area, combined with the positioning of the shopping mall as the "Binhai Urban Life Center", the advertising content can be integrated into the scenario-based narrative to enhance the sense of substitution of consumers, and some screens support 3D naked-eye technology to enhance the visual impact
As Qingdao's high-end business and social center, Poly Plaza LED media is naturally associated with the "Binhai City Business Card" label, and the brand can strengthen the cognition of "marine culture and high-end lifestyle" through screen exposure, and quickly establish local high-end market influence
Qingdao Poly Plaza Shopping Mall, located at No. 88 Harbin Road, Shibei District, Qingdao City, is the first large-scale interactive experiential shopping mall project built by Poly Commercial in Qingdao
As the core commercial complex of Qingdao New City Center business district, Qingdao Poly Plaza has formed a digital communication matrix with both commercial value and urban memory with spatial integration, interactive experience and cultural empowerment as its core features
Poly Plaza is located at the intersection of Harbin Road and Fuzhou North Road in Shibei District, and Exit B of Qingjiang Road Station of Metro Line 3 directly leads to the negative floor of the shopping mall, with an average daily passenger flow of more than 80,000 people, and LED media are distributed in high-traffic areas such as the main entrance, atrium, elevator hall and corridor
As Poly Commercial's first shopping mall project in Qingdao, and also the first shopping mall and multi-format complex of life blocks in the island city, Poly Plaza, which landed in the core area of the new city center business district, has attracted the attention of the whole city
The core competitiveness of LED media in Poly Plaza shopping mall lies in the three-dimensional integration of space, technology and content, covering the entire customer base through the subway hub, reconstructing the consumer experience with high-specification hardware and intelligent interaction, and creating a commercial closed loop with localized narrative and brand linkage
With spatial integration, technological innovation and cultural empowerment as its core advantages, LED media in Poly Plaza has formed a digital communication matrix with both commercial value and urban memory, and its competitiveness is not only reflected in the hardware performance and traffic foundation, but also in transforming LED media into a connection hub between brands and consumers through the three-dimensional operation strategy of technology, content and data
Located at the intersection of Harbin Road and Fuzhou North Road in Shibei District, Exit B of Qingjiang Road Station of Metro Line 3 goes directly to the negative floor, with an average daily passenger flow of more than 80,000 people, and LED media are distributed in high-traffic areas such as the hyperboloid screen at the main entrance, the atrium dome canopy and the mirror screen of the elevator hall, directly reaching commuters, families and tourists
