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| Area：Tianjin | Type：Outdoors | Frequency：180 |
| Address：No. 39, Nanjing Road, Hexi District | Format：led | Duration：15s |
| Location：Atrium of the International Trade Mall | Min Qty：1 | |
| Size：11（宽）×4（高） | Min Period：week |
Located at the intersection of Youyi Road and Jiefang South Road in Hexi District, Tianjin, adjacent to Tianjin Hotel, Friendship Building, Tianjin Cultural Center and other high-end places, Metro Line 1 and Line 6 intersect, covering Haihe Education Park, Financial City and high-end residential areas within a radius of 3 kilometers, forming a composite flow matrix of "business life and culture"
Mainly local high-end business people, multinational business executives, family customers and foreign tourists, the average daily passenger flow exceeds 40,000, and the per capita consumption level is more than 20% higher than the city's average. It is suitable for luxury goods, light luxury brands, high-end services and local cultural IP promotion
The screens are mostly distributed in the atrium, main aisle and catering area, combined with the positioning of the shopping mall's "high-end business social and family leisure", the advertising content can be integrated into the scenario-based narrative to enhance the sense of substitution of consumers, and some screens support 3D naked-eye technology to enhance the visual impact
CapitaLand is located in the Xiaobailou CBD business district on the banks of the Haihe River in Tianjin, and has become a landmark skyscraper in the center of the city with the strong advantage of a 15,000-square-meter downtown complex, with a 360-degree panoramic view of the surrounding businesses, Xiaobailou business district, and dense surrounding commercial places
The average daily contact is 650,000 people, covering high-end business people and tourist passenger flow, forming commercial clusters with Arc de Triomphe department stores, riverside shopping centers, etc., to improve advertising exposure
As the core commercial landmark of Xiaobailou Business District, Tianjin International Trade Shopping Center has built a digital platform integrating brand communication, cultural experience and intelligent interaction through precise spatial layout and innovative content operation with the core concept of "technology-enabled scenes"
The indoor LED of Tianjin International Trade Shopping Center takes scene-based, intelligent and cultural as the core, and builds an intelligent interactive platform integrating commercial value, cultural expression and user experience through precise space layout, high-standard technical performance and innovative content operation
Located in the core of Xiaobailou CBD, adjacent to the Fifth Avenue Cultural Tourism Area, covering 50,000 business people and high-end community residents within 2 kilometers Data shows that Tianjin Guojinhui has an average daily de-heavy passenger flow of 40,200 people, ranking 7th in the city, and the atrium and escalator entrance covered by LED screens have reached an average of more than 150,000 passengers per week, of which business white-collar workers and family customers account for more than 60%, with strong consumer decision-making power and high acceptance of brand premiums
The investment value of indoor LED media in Tianjin International Trade Shopping Center can be comprehensively evaluated from five dimensions: market demand, technical barriers, operating model, policy dividends and industry benchmarking effect
Shopping malls often hold international brand conferences, art exhibitions and cultural salons, and LED media can be linked to offline event marketing For example, a car brand has dynamically displayed the holographic projection of its model through the screen, combined with the test drive event to drain traffic, and achieved a 50% increase in the number of reservations on the same day
