- Photos
- Specs
- Advantages
- Value
- Media Map
| Area：Shanghai | Type：Outdoors | Frequency：180 |
| Address：No. 1399, Xinzhen Road, Minhang District | Format：led | Duration：15s |
| Location：Qibao Longcheng Shopping Mall atrium | Min Qty：1 | |
| Size：8.5（宽）×4.8（高） | Min Period：week |
As an important commercial landmark in the core business district of Minhang District, the layout and operation of its internal LED screen are based on the core concept of "technology-enabled experience", and through technological innovation and scene integration, it has created a digital business ecology with both commercial value and social function
The LED screen covers the main atrium, main passage, main store façade and transportation hub area, forming an infrastructure of "immersive visual network", which not only undertakes the traditional functions of information transmission and brand display, but also reshapes the consumer experience and business operation model through dynamic interaction and data driven
Compared with traditional static light box advertising, the LED screen of Qibao Dragon City realizes a qualitative change in content presentation through the hardware characteristics of high brightness and wide color gamut
As a commercial landmark in the southern part of Minhang District, the LED screen of Qibao Dragon City also undertakes the mission of regional economic display and public service, and the shopping mall regularly holds the "Ecological Light" theme exhibition with the Qibao Town Government, dynamically presenting the achievements of local industrial upgrading through LED screens and strengthening the public's awareness of regional development
The LED screen of Qibao Dragon City has transcended the scope of traditional advertising carriers and has become a multi-dimensional hub connecting commercial operations, urban culture and technological innovation
The mall features a healing LED seven-color gradient ceiling, known as the "Dragon Roof" installation, which perfectly combines architectural design and installation art to create a unique visual experience for customers, making customers feel a different atmosphere when shopping
Seamlessly connected to Qibao Station of Metro Line 9, the airport connection line is directly connected to the Hongqiao hub 10 minutes after the opening of the airport connection line, with an average daily passenger flow of more than 120,000 people, forming a consumption data center in the Yangtze River Delta, LED screens are laid out in the atrium and moving line nodes, combined with the theme upgrade of "night culture", strengthening the exposure of night light shows and activities, and extending the stay time of consumers
Business district LED media advertising can track and evaluate advertising effectiveness through data analysis and monitoring systems, helping advertisers understand advertising exposure, click-through rate and other indicators, and providing data support for advertising to adjust advertising strategies in a timely manner and improve the effectiveness of advertising delivery
As a well-known commercial complex, Qibao Dragon City has high brand awareness and influence. With this powerful platform, LED media in its malls can provide advertisers with wider coverage and more efficient ad reach, enhancing the credibility and attractiveness of their advertisements
The project is located in the core of Qibao Ecological Business District in Minhang District, where Qibao Station of Metro Line 9 and the Jiamin Line under construction intersect, forming a three-dimensional transportation network of "rail transit, ground bus, and self-driving"
