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Area:Guiyang | Type:Outdoors | Frequency:120 |
Address:Nanming District, Guiyang City | Format:led | Duration:15s |
Location:Mixc City, No. 1 Sports Road, Zunyi Community | Min Qty:1 | |
Size:37.46m*13.44m | Min Period:week |
As the flagship commercial entity of the core business district of Nanming District, Guiyang, Vientiane City has an average daily passenger flow of more than 150,000 people, of which high-income groups account for 65%, and consumption power radiates throughout the southwest region
Guiyang Mixc City is located at No. 1 Sports Road, Zunyi Community, Nanming District, with specific large screens distributed on the naked-eye 3D large screen at the main entrance of L1 in the northwest corner and the conventional LED screen at the main entrance in the southeast corner, adjacent to the intersection of the main roads of the city, forming an efficient passenger flow contact point
The screen is located at the commanding heights of the intersection of Sports Road and Jiefang Road, covering high-end commercial clusters such as Vientiane City, Century Jinyuan Shopping Center, and Poly Park, forming a "golden triangle" communication matrix
Its screen overlooks the atrium of Vientiane City, the entrance and exit of Metro Line 1 and the surrounding residential communities, covering financial practitioners, white-collar workers of technology companies and the main groups of family consumers, providing brands with precise circle reach opportunities
The media relies on the high-traffic scene of the Vientiane City business district to operate, covering areas with dense consumer crowds on average every day
Located at the gateway of the city, close to the intersection of main roads such as Jiefang Road and Zunyi Road, the average daily flow of people is dense, especially attracting young trendy customers and high-end consumers, forming an efficient brand reach point
The uniqueness of the LED screen of MixC LED screen lies in its dual attributes of high net worth and high interaction. It accurately covers shopping, catering, and nighttime economic peaks, and the slow traffic characteristics of the screen location make the average residence time of the audience exceed 45 seconds, and the retention rate of advertising memory is significantly higher than that of conventional media
The large screen in the northwest corner supports naked-eye 3D playback, providing a three-dimensional immersive experience; The southeast corner screen adopts high-definition resolution technology, the picture is clear and realistic, and it is suitable for dynamic video and customized special effects
Embedded in the design of artistic blocks such as the "alleys" of Vientiane City, connecting functional areas such as luxury streets and fashion streets, and combining landscape elements such as water features and green plants to enhance the interactivity of advertising and the reputation of the scene
Relying on the positioning of high-end commercial complexes, it supports customized content strategies, optimizes delivery for holidays or specific customer groups, and improves brand premium capabilities
Occupying the position of the gateway of the city, close to the intersection of Jiefang Road and Zunyi Road, the average daily passenger flow is dense, especially attracting young trend groups and high-end consumers, forming an efficient brand exposure scene
LED advertising resources are not only a short-term exposure tool, but also a strategic fulcrum that deeply binds Guiyang's urban consumption power