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| Area：International | Type：Outdoors | Frequency：540 |
| Address：IndonesiaJakarta Jl. Jend. Sudirman | Format：led | Duration：15s |
| Location：IndonesiaJakarta Jl. Jend. Sudirman | Min Qty：1 | |
| Size：14m*7m | Min Period：4week |
Golden transportation artery, accurately covering high net worth individuals
The advertising screen is located at the intersection of Sudirman Street, adjacent to the Indonesian Stock Exchange, multinational corporate headquarters, and high-end commercial complexes. The daily average pedestrian flow exceeds 200000, with 50000 vehicles during peak traffic periods, covering white-collar commuters, international tourists, and high consumption groups, and the audience matching is far beyond traditional outdoor media.
4K high-definition dynamic display, creating visual impact
Adopting P2.0 ultra high definition LED module, supporting 4K resolution and frame by frame animation playback, the image clarity and color expression remain stable in strong light environments. Combining dynamic transitions, virtual reality (VR) scenes, and brand exclusive special effects to achieve strong attraction from a distance and immersive viewing experience at close range. Data shows that the average viewing time of similar advertisements is extended by more than 220% compared to static images.
24/7 high-frequency exposure enhances brand memory
The average daily screen time is 18 hours (5:30-23:30), covering the three golden periods of morning rush hour commuting, noon consumption, and nighttime leisure. The advertisement is played in a loop every 8 minutes, with an average daily playback frequency of over 90 times, forming a high-frequency repeated exposure and effectively improving brand recognition and intellectual possession.
Multi language content adaptation to help localize brands
Support switching between multiple languages such as Indonesian, English, and Chinese to meet the localization and communication needs of multinational brands. Customizable holiday themes and regional cultural integration content (such as Ramadan marketing and Double Twelve promotions) can enhance brand affinity and cultural compatibility.
• Data based operation, with quantifiable tracking of effectiveness
Joint traffic monitoring system and pedestrian heat map analysis provide real-time playback data (exposure, viewing time, interaction rate) and insights into surrounding consumer behavior (such as mall foot traffic and consumption heat). Advertisers can optimize their advertising strategies based on data feedback to achieve precise ROI management.
• Scarce resource attributes, dual empowerment of policies and location
Sudirman Street, as a key "smart city" transportation demonstration project built by the Indonesian government, has strict approval for advertising spaces and limited new locations. Its scarcity combined with the economic status of the core business district makes this advertising resource a scarce asset in the Indonesian outdoor advertising market.
• Brand high-end and internationalization springboard
Placing advertisements on Sudirman Street, a landmark that symbolizes Indonesia's economic strength, imbues the brand with associations of "international," "cutting-edge," and "authoritative. Especially suitable for industries such as technology, finance, automotive, luxury goods, etc., it can quickly establish regional market trust endorsement and help brands enter the high-end consumption field in Southeast Asia.
Efficient conversion and market penetration
High end commercial districts and office workers have strong consumption willingness and decision-making ability. Through precise content design (such as new product releases, limited time events), it can be directly guided to surrounding stores or online platforms, achieving an efficient closed-loop from exposure to conversion. Local research shows that similar advertisements can increase brand awareness among the target audience by 45% -55%.
Regional economic dividends and policy support
Sudirman Street, as the core area of the "smart city" that the Indonesian government focuses on developing, continues to receive support from infrastructure upgrades, tax incentives, and foreign investment introduction policies. Through Jl. Jend. Sudirman outdoor large screen advertising in Jakarta, the brand can leverage regional development momentum to advance its layout in the rapidly growing Indonesian middle-class market.
• Cost efficiency superior to traditional media
Compared to traditional media such as television and newspapers, this large screen advertisement has a higher CPM (cost per thousand exposures) efficiency. Its fixed location, long-term exposure, and low marginal cost characteristics make the single reach cost much lower than short-term digital advertising placement, especially suitable for long-term brand building.
Flexible cooperation mode and long-term value accumulation
Support short-term (weekly/monthly), mid-term (quarterly), and long-term (annual) advertising, and can customize scheduling according to brand rhythm. Continuous advertising can enjoy tiered discounts and support dynamic content updates, achieving continuous iteration and value accumulation of brand information. Long term cooperative customers can also be given priority to participate in joint marketing activities in the business district to expand the boundaries of brand influence.
Cross platform integration and dissemination pivot
Large screen advertising can serve as an offline trigger point, linking social media (such as Instagram check-in, TikTok challenge), local KOL promotion, and online advertising to form an integrated communication effect of "offline visual impact - online social diffusion - global brand resonance", amplifying investment returns.
