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Area:Guiyang | Type:Outdoors | Frequency:60 |
Address:No. 328 Zunyi Road, Nanming District, Guiyang City | Format:large screen | Duration:15s |
Location:No. 328 Zunyi Road, Nanming District, Guiyang City | Min Qty:1 | |
Size:37.46m*13.44m *1 8.32m*8.48m *1 9.6m*18.88m *1 | Min Period:week |
- Core business district, precise coverage
The screen is located in the southeast corner of Guiyang Wanda Plaza, adjacent to the main road and commercial core area, with an average daily pedestrian flow of over 100000 and a peak traffic flow of over 50000 during peak hours. Surrounded by high-end consumer groups, government agencies, and cultural and tourism landmarks, the audience's consumption power is highly matched with the brand. - Naked eye 3D technology, immersive experience
Using internationally leading naked eye 3D technology, three-dimensional dynamic images can be presented without the need for auxiliary equipment, instantly attracting attention and extending dwell time. Advertising content can be presented in multi-dimensional scenarios, strengthening brand memory points, especially suitable for high communication demand scenarios such as new product launches and holiday marketing. - 24/7 high brightness display, full area exposure
The LED screen has high definition in strong light environments and a dazzling effect at night, covering the time from 8am to 10pm, catering to both daytime commuters and nighttime consumers, achieving a dual overlay of "prime location+prime time". - Technical support and content customization
Backed by a professional team, we provide end-to-end services from content planning to technology implementation. Supporting various formats such as static images, dynamic videos, and 3D special effects, advertisers can customize creative content based on brand tone to enhance communication effectiveness and user interaction rate. - Data based operation with traceable effects
Real time tracking of core indicators such as playback count and viewership through third-party monitoring platforms, combined with social media feedback to optimize advertising strategies and ensure efficient utilization of advertising resources.
• Scarce resources, brand premium
As an iconic advertising space in the core business district of Guiyang, the outdoor large screen advertising of Guiyang Wanda Plaza has an irreplaceable scarcity. Its landmark attribute not only enhances brand tone, but also becomes a strategic choice for enterprises to seize the local market and establish an industry leadership image.
High conversion rate and long tail effect
Advertising content quickly establishes user cognition through visual impact and emotional resonance, combined with the popularity of Guiyang's cultural tourism and commercial industries, which can effectively attract offline stores and online platforms, forming a closed loop of "advertising exposure scene interaction consumption conversion". The data shows that the average brand search volume increases by more than 30% after the placement of similar advertisements.
Regional economic linkage and policy dividends
As a core node city of the Western Land Sea New Corridor, Guiyang is accelerating the upgrading of its digital economy and cultural tourism industry. Through advertising placement in Guiyang Wanda Plaza, brands can deeply bind to regional policy dividends, advance layout in emerging markets in Southwest China, and seize opportunities.
Cost efficiency and return cycle
Compared to traditional media, outdoor large screen advertising in Guiyang Wanda Plaza achieves better CPM (cost per thousand exposures) with high exposure and precise audience coverage. Its flexible advertising cycle (short-term activities/long-term brand building) and time-based pricing model meet the diversified budget needs of enterprises and shorten the investment return cycle.
Long term cooperation and value accumulation
Continuous advertising can enjoy tiered discounts, and advertising content can be dynamically adjusted according to brand strategy, forming a continuous brand exposure and user cognitive accumulation. Long term cooperative enterprises can also participate in customized activities, such as festival theme linkage, city IP co creation, etc., to further deepen brand influence.